Fujifilm
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Fujifilm's X-M5 is its first sub-$1,000 camera in years
Fujifilm has released its first sub-$1,000 camera in a long while and resurrected the 10-year old "M" branding with the $799 X-M5.
Steve Dent10.14.2024The best Prime Day camera deals on Sony, Canon, DJI and more
Amazon's October Prime Day 2024 is a great time to shop for holiday gifts for that photographer on your gift list, or pull the trigger on a camera or accessory you've been lusting after.
Steve Dent10.09.2024- 8910089100
Fujifilm GFX100S II review: Outstanding performance at a reduced price
Fujifilm’s GFX100S II is a big improvement over the original GFX100S and offers the same picture quality as the GFX100 II for $2,500 less.
Steve Dent09.27.2024 - 8410084100
Fujifilm X-T50 review: A big improvement (for a lot more money)
Fujifilm's X-T50 is a big improvement over the previous X-T30 II, but the high price makes it more difficult to recommend.
Steve Dent08.07.2024 - 9010090100
Fujifilm GFX 100 II: The king of medium-format mirrorless cameras
Fujifilm's GFX 100 II offers incredible image quality and is the fastest medium format camera to date.
Steve Dent07.23.2024 Fujifilm's X-T50 has a special dial for film simulations
Fujifilm has unveiled the X-T50 APS-C mirrorless camera, a much-anticipated follow-up to the consumer-friendly X-T30 and X-T30 II.
Steve Dent05.16.2024Fujifilm’s medium-frame GFX 100S II is lighter, cheaper and AI-enhanced
Fujifilm’s successor to the GFX 100S, its 2021 medium format camera with terrific performance but slow speeds, is the cheaper, smaller and lighter GFX 100S II.
Will Shanklin05.16.2024- 9110091100
Fujifilm X100 VI review: A one-of-a-kind camera for street photography and travel
Fujifilm’s X100 VI is a near-perfect update to the X100 V, keeping everything buyers liked while adding some desirable features.
Steve Dent05.07.2024 The Instax mini 99 could pass for a real Fujifilm camera
With a matte black finish, the Insta mini 99 looks more professional than most of its predecessors. While there are no hybrid digital camera features, it delivers far more versatility than pretty much any other instant camera.
Mat Smith04.30.2024Fujifilm's X100VI is a big step forward for the TikTok-famous compact camera
Fujifilm's X100V was the toy to have over the last couple of years (thanks, TikTok) and now the company has now released its successor, the 40.2-megapixel X100 VI.
Steve Dent02.20.2024Fujifilm's Instax Pal is a tiny digital camera that lets you print later
The Instax Pal is a palm-sized 4.9MP camera that takes digital photos, then lets you print them to the bundled Instax Mini Link 2 printer.
Steve Dent09.21.2023Fujifilm launches the slimmed down, cheaper GFX 100 II medium format camera
Fujifilm has taken the wraps off the GFX100 II medium format that's a successor to the original GFX100, but is more like the GFX100S in terms of size and price.
Steve Dent09.12.2023Fujfilm's Instax SQ40 marries retro charm with larger square film
Fujifilm's line of instant cameras has grown again with the launch of the Instax SQ40.
Steve Dent06.15.2023The Fujifilm X-S20 puts vlogging right on it its dial
Fujifilm is trying to beat Sony at its own game with the launch of the 26-megapixel X-S20, a content creation-oriented camera.
Steve Dent05.24.2023- 8910089100
Fujifilm X-H2 review: A perfect blend of speed, resolution and video power
Fujifilm’s 40-megapixel X-H2 is the highest-resolution APS-C camera yet and the first with 8K video.
Steve Dent12.16.2022 What we bought: The Fujifilm X-T30 is the perfect camera for me
The Fujifilm X-T30 was supposed to be for taking review photos, but it ended up inspiring me to take up photography.
Terrence O'Brien11.10.2022The X-T5 is the first major upgrade to Fujifilm’s compact camera flagship in 5 years
Fujifilm has unveiled its latest flagship mirrorless camera, the X-T5.
Jon Fingas11.02.2022Adobe announces the first cameras to support Frame.io direct RAW uploads
Adobe has unveiled the first cameras to support its Frame.io Camera to Cloud system.
Steve Dent10.18.2022- 8710087100
Fujifilm X-H2S review: The most powerful APS-C camera yet
With the X-H2S, Fujifilm has a new flagship camera.
Steve Dent09.27.2022 Fujifilm's flagship X-H2S camera offers 6.2K video and 40 fps burst shooting
Fujifilm has launched its new flagship APS-C mirrorless camera, the $2,500 X-H2S, with an all-new 26.2-megapixel (MP) stacked BSI CMOS sensor.
Steve Dent05.31.2022