data plans
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Verizon offers unlimited LTE data plan for HTC Thunderbolt, don't expect it to stick around
Verizon execs have been clear as crystal that unlimited smartphone data will follow the dodo -- perhaps as soon as summer of this year -- but in the meanwhile you can drink your fill of the best as the HTC Thunderbolt will launch this Thursday with an unlimited LTE data plan. While we've no guarantees how long it will last, or whether you can grandfather the $30 monthly option into bigger and better devices down the road, it does open up a whole new avenue of opportunity for the Thunderbolt. Considering that Verizon's 4G USB modems top out at 10GB of LTE data for $80 a month, the HTC handset just became the most powerful, affordable MiFi you could possibly own. Assuming battery life is decent, of course. Find the full PR below.
Sprint's Dan Hesse differentiates between unlimited and 'unlimited' in latest TV spot
We're not the biggest fans of new tiered data plans that are slowly but surely becoming the norm, and if the latest ad from Sprint is any indication -- that particular carrier isn't either. CEO Dan Hesse takes the offensive, reminding viewers that the word 'unlimited' shouldn't include things like metering or throttling, while touting the company's "Simply Everything" plan that actually does include, uh, everything. With customer gains on the upswing, the move is probably a good one -- though that whole 'premium data' thing is a little iffy. Full PR after the break.
Verizon targeting mid-summer for tiered data plans, doesn't yet know what kinds of tiers they'll be
Verizon's made no secret of the fact that $30 unlimited smartphone data wouldn't last forever, but CFO Fran Shammo just made things a little more interesting today at the same Morgan Stanley conference Sanjay Jha rocked yesterday: turns out they're targeting "mid-summer" to rearrange the carrier's data pricing. Interestingly, Shammo says they're still working through the details and that they don't yet know whether the tiers will be based on speed, bit buckets, or some combination of the two. Of course, Verizon's already dipped its toes in the tiered game with a $15 / 150MB option that evaporated around the time that the CDMA iPhone launched. Speaking of the iPhone, Shammo notes that the unlimited data plan was kept around to draw users into the iPhone fold -- iPhone users tend to consume a lot of data, after all -- so it'd seem that they might comfortable with that one-time conquest before parting ways with unlimited for good.
Verizon 4G LTE might offer $30 unlimited data plan, if you're lucky
The mobile rumor mill has been abuzz about Verizon's potential move away from unlimited data plans for a long time now, but we're not putting the rumors to rest. In fact, we're just fanning the flames -- according to the folks at Droid Life, Big Red's $30 unlimited data plan could be coming to 4G LTE. The site's sources point out that this might mean $30 plus $15 for 4G data, and that pricing structures are likely to change as the LTE Juggernaut powers ahead. Considering the first Verizon 4G phones haven't even made it to market yet, unlimited data might be around for sometime to come ... then again, it might not -- don't you just love speculation?
Verizon tweaking low-end data plans, using '3G' distinction to upcharge for LTE
Well, that didn't last very long at all: looks like Verizon is killing off its $15 150MB data plan for smartphones altogether, instead corralling folks into the $30 unlimited option. Of course, with the proliferation of data-hungry smartphone apps on Android (and soon, the iPhone), 250MB per month of usage is becoming less and less reasonable by the day, so we can't say we're terribly surprised. Meanwhile, the $9.99 25MB feature phone data option is getting a bump up to 75MB with $10 per 75MB overage, a slight drop from the 20 cent / MB overage that those customers deal with currently. Finally, you'll notice that the $30 unlimited plan is now qualified as applying to "feature phones and 3G smartphones," not merely "smartphones" as they were before -- a nod to the fact that Verizon's upcoming LTE handsets won't be eligible for the same pricing. What, did you think you were going to be blazing on your ThunderBolt at 20 or 30Mbps without a care in the world? [Thanks, anonymous tipster]
Mobile broadband shocker: AT&T looking at tiered data pricing and speeds for upcoming LTE service
We all know AT&T just loves its tiered pricing models, so it's no surprise to hear that the carrier intends to turn its forthcoming LTE service into a tier-vana of great new sophistication. BGR has come across an internal document detailing how AT&T plans to segment its 4G pricing on the basis of both speed and data allowance, meaning that your price will reflect both the amount of data you consume and the rate at which you gobble it down. To add further complexity flexibility, Top Ups will be available that'll allow users to amp up their connection speed for a limited time or increase their allowance on a per-month basis. We're hearing trials of this new offering will commence in May, which fits in neatly with the currently planned LTE rollout in the second half of this year. So it's not all set in stone yet, but irrespective of the number of data options AT&T throws our way, the paramount question will always be the same: how much?
Sprint increasing 3G data plan pricing by $10/mo, calling it 'premium data'
Oh, Sprint, you sneaky devil. The nation's third-largest carrier just announced that it's tacking on an extra monthly $10 "premium data" charge to its 3G Everything data plans -- in effect, charging 3G phone owners the same total price that Evo and Epic owners pay now for 4G service. It's especially weird because Sprint's hidden the price increase in a press release entitled "Smartphones Drive Wireless Data Explosion" that initially appears to be about increased use of data before shifting abruptly into a defense of the additional charge and potshots at tiered data plans -- we know no one wants to talk price increases, but let's have some gumption, guys. Existing 3G Everything plan holders won't see their rates go up until they "upgrade or activate another smartphone," which doesn't sound great for family plans, but we'll get some clarification on that and let you know. Either way, we'd say picking up a non-4G Sprint phone just got real silly. PR after the break.
Laptop data plans: comparing LTE, WiMAX, and HSPA+ by speed, price, and value
Now that Verizon's gone official with its LTE pricing for an initial launch in some 38 markets this Sunday, we wanted to take a quick look at how it compares to the other players in the laptop data market -- after all, how much you're paying month to month can be just as big of a determining factor (if not a bigger one) in choosing a carrier than the speeds you're seeing. So how do Sprint, T-Mobile, AT&T, Clear, and Rover stack up? Let's break it down.
Verizon's tiered data plans go live, including $30 for a smartphone buffet or $15 for 150MB
It's October 28th, and Verizon's full suite of data plans have changed just as foretold -- if you want to save a few bucks, you can revise your megabyte-munching lifestyle right now. There's no need to fear for unlimited 3G smartphone data, as it's still available for the usual $29.99, but that plan's no longer required when buying a new Droid, as you can opt for a new $14.99 plan if you can bare to live with just 150 megabytes. We'll spare you the full breakdown on mobile broadband plans -- as you can find it at our original post right here -- rght down to that promotional 3GB MiFi and Fivespot plan for $35 a month. [Thanks, Cody W.]
Verizon's tiered data plans hitting October 28, smartphones still getting unlimited option?
We'd told you back in July that Verizon would migrate away from unlimited data and toward a tiered model very quickly; turns out it wasn't quite as quickly as we'd thought, but as Ivan Seidenberg said last month, it's still going down. We've now been tipped that the switchover is expected on October 28, and this is how it all shakes out: Smartphone owners will choose between $15 for 150MB with $0.10 / MB overage, or $29.99 for unlimited access. This stands in contrast to AT&T, which offers another 50MB (for a total of 200MB) at the $15 price level or 2GB for $25 with no unlimited option. As we've already seen with the MiFi-equipped iPad, there'll be $20, $35, and $50 tablet plans for 1GB, 3GB, and 5GB, respectively, all with overage of $10 per gigabyte. There will also be a $80 plan for 10GB with the same overage rate. MiFi, FiveSpot, and integrated netbook / notebook modem owners will choose between $50 / 5GB and $80 / 10GB plans. The MiFi and FiveSpot will also have access to the tablet-centric $35 / 3GB plan as part of a 90-day promo. All of these plans have overage priced at 1GB for $10. Feature phones will need to choose between $1.99 "pay as you go" (though it's not clear what that means -- could be unlimited at $1.99 per day, but we really don't know), $15 for 150MB, or $29.99 for unlimited. The old $9.99 / 25MB option will be killed off. USB modem pricing remains unchanged at $39.99 for 250MB or $59.99 for 5GB. We'd say this means Big Red is strongly discouraging folks from buying these right now. Notably, this is just 3G data pricing -- the company says it'll announce 4G plans closer to the launch of its 4G network. Existing customers can stay grandfathered on their existing plans if they so choose, just as AT&T's been playing it. Thing is, the fact that Verizon is preserving its unlimited smartphone option is a big deal -- it'll be interesting to see if it twists AT&T's arm hard enough to bring it back. Follow the break for Verizon's full internal Q&A. [Thanks, Jay] Update: We're being told that the $1.99 pay as you go option on feature phones is simply the current $1.99 / MB option. Thanks, anonymous tipster!
T-Mobile to intro $10 data plan for smartphone data lightweights?
It's getting pretty clear that T-Mobile is rethinking its mobile data strategy, what with all the prepaid plans, data throttling and WiFi calling going on, and TmoNews says it isn't done shaking things up -- the carrier will reportedly introduce a 200MB data plan specifically for smartphone owners at $10 a month. Before you voice your hatred of tiered data pricing, know that Magenta will reportedly retain the existing $30 unlimited data plan, unlike its blue-and-white rival, and customers who pick the cheaper option will apparently be able to upgrade on the fly. If and when the option debuts in November, it could make that next batch of smartphones all the more accessible. Perhaps you'll be able to afford an LG Optimus T for the young'uns after all.
Sprint CEO hints unlimited data could end if usage gets crazy
So far, Sprint's been steadfast in its commitment to keeping caps off its data plans -- a big selling point since AT&T's moved to tiered pricing and Verizon has threatened to do the same -- but the laws of supply and demand sadly still exist, and Sprint CEO Dan Hesse knows it. In speaking at the Emerging Technologies Conference at MIT today, Hesse mentioned that his company "can offer unlimited as long as the usage is reasonable," suggesting that a glut of extremely heavy users (you probably know who you are) could ultimately mean he "can't afford to do that anymore." Torrenting off a tethered EVO is fun, yes -- especially when you're on WiMAX -- but just remember: it might ultimately come back to bite you.
Virgin Mobile USA foretells unlimited prepaid mobile broadband for $40 a month (update)
Whereas AT&T's move to tiered smartphone data pricing signaled "the end of unlimited" to some, Sprint subsidiary Virgin Mobile USA has just defied that notion with an all-you-can-eat broadband buffet priced at $40 per month. First reported by IntoMobile and confirmed today on the carrier's Facebook page, the plan will replace existing $20, $40 and $60 monthly offerings that currently top out at just 5GB, so only those accustomed to paying $20 a month (for 300MB) won't get a totally sweet deal. As you can see above, the $10 for 100MB over 10 days plan will still stay pat, so you can still choose whether to sip or gulp down Sprint network packets when the plans purportedly go into effect on August 24th. Update: Virgin Mobile's PR department just let us know that there's been a slight delay with that spiffy new unlimited plan, namely that the company's website hasn't been updated to allow you to purchase the new service quite yet. They're telling us the offer should be up within the next 24 to 48 hours, and appear in retail stores in the weeks after that.
Cricket's new tiered data plans seem like a model for the industry to us
Here's something we can all agree on: data caps are a bummer, especially now that we've all got smartphones capable of gobbling literally gigabytes a day. Unfortunately, they seem to be a necessary evil in this crazy supply-versus-demand world of capitalism we all call home, particularly in light of the spectrum crunch the FCC keeps warning us about. Or are they? One great band-aid rarely explored by North American carriers is the concept of bandwidth throttling, whereby you don't have a hard cap that results in overage -- instead, you just get slapped with a lower data throughput if you blow past your quota. That's what regional value carrier Cricket is doing with the launch of its new data plans today, offering buckets of 2.5, 5, and 7.5GB for $40, $50, or $60, respectively, at maximum speed on its EV-DO network -- but additionally, the quota is on a rolling 30-day basis, which means you can potentially free up some of that bucket each and every day of the month (depending on your usage patterns). If you exceed your cap, you risk falling down to a lower speed where you "may only be able to do basic email and web browsing." The downside is that this represents a $10 increase in the cost of Cricket's 5GB plan -- and bandwidth throttling still isn't fun, of course -- but at least you can keep using your modem without the dread looming in the back of your mind that you're going get a 20-page bill at month's end.
iPad data cost by country analyzed and charted
Sure, you may already have a general idea of how countries stack up when it comes to iPad data costs, but sometimes there's nothing like a good chart to drive a point home. Thankfully, the folks at Tableau have done just that and, while there may not be a lot of surprises, the differences in cost are certainly striking. As you can see in more detail in the interactive chart after the break, the United States just barely cracks the top five with a minimum cost of $12.50 per gigabyte, leaving it behind only the Netherlands, Luxembourg, Belgium, and France, which comes out on top at a hefty $25.47 per gigabyte. As for the cheapest iPad data in the world? That honor goes to Singapore, where you can use a gigabyte of data for a mere 51 cents. As PC Magazine notes, that figure is a tad misleading, since it's based on SingTel's cheapest pre-paid plan that gives you unlimited access for three days -- although that itself is still a welcome change from most other countries.
Canadian iPhone 4 launch details emerge: Rogers offers 6GB for $30, iPad sharing for $20 (update: Bell's iPad deal cheaper)
The iPhone 4 may be launching on all the major Canadian carriers tomorrow, but we're only just now starting to get the actual details on what they'll be offering. Rogers is the first out of the gate and, for a change, it looks like folks in the US may just be a tad jealous of their northern neighbors. It's not only offering the iPhone 4 for a further discounted price -- $159 for the 16GB and $269 for the 32GB on a three-year contract (for both new and existing customers eligible for a hardware upgrade) -- but it's bringing back its 6GB data plan for $30 a month as well. On top of that, Rogers is also offering a new iPad sharing plan that will let you share those 6GB between the two devices for an extra $20 a month. Still no official word from the other carriers, but MobileSyrup has turned up a leak that suggests Bell will be offering 6GB for $30 as well, and iPad sharing for just $10 a month -- although that's yet to be confirmed. We'll keep you posted as more plans are announced. Update: Bell just flipped the switch, and their numbers are largely the same with one notable exception -- iPad data sharing is an additional $10 a month instead of $20, just as had been rumored. Thanks, everyone!
More international iPhone 4 pricing plans released
Now that iPhone 4 pre-orders have begun, international providers are releasing their data plans. First off, the UK's Orange has outlined its pay monthly, pay-as-you-go (PAYG) and business plans. The monthly plans offer two options: 24 months and 18 months. The 24 month plan offers 5 price points, ranging from £30 to £75. The low-end offers 150 minutes, 250 texts and no tethering. On the high end you get unlimited minutes and texts, tethering (3GB worth), 100 European roaming minutes, 25MB of European Internet roaming and a pony.* The 18-month plan offers monthly costs ranging from £35 - £75, with 600 minutes and 500 texts on the low end, and 3,000 minutes and 500 texts on the high end. Under this plan, tethering is available in bundles starting at £5 per month. The PAYG plans feature cutsey animal names (Monkey, Dolphin, Canary, Raccoon and Camel) and benefits like free music and texts (Monkey), unlimited free texts (Dolphin) and free evening & weekend calls (Canary). Business plans are on similar schedule (24 and 18 months) with prices ranging between £30-£50 on both plans. The big daddy is the "infinity" plan which offers unlimited everything for £95. In related news, Canadian customers have a reason to celebrate. They can by a 4G iPhone directly from Apple and it will arrive at their maple-scented homes completely unlocked. Here it is from the horse's mouth: "By purchasing your iPhone without a contract, you can use any SIM or micro-SIM card from a compatible carrier, including your current one." You lucky dogs. Take pity on your AT&T-bound southern neighbors. *OK, no pony.
Dan Hesse email: 'no current plans' to alter data pricing
Bypassing a company's power structure altogether and contacting the CEO directly is the vogue thing to do right now -- and in light of the AT&T incident this week, it probably behooves said CEOs (and / or their assistants) to earn some PR brownie points by responding with a positive attitude. Take this response from Sprint boss Dan Hesse, for example, in reply to a request that the company "keep [its] great pricing and customer service, and most importantly -- keep unlimited data." In short, Hesse says "one can never say 'never,' but [the company] has no current plans to change our pricing." That's certainly the "correct" thing to say coming off AT&T's big strategy shift toward killing unlimited and hints from Verizon that it'll do the same, but whether Sprint is able to hold the line when the WiMAX airwaves are flooded with EVO 4Gs and EVO 4G-like devices is another matter altogether. We'll see. [Thanks, Matt P.]
Candid answers from AT&T on the new iPhone data plans
After AT&T announced this morning that it was backing away from its well-priced iPad data plans, many of our readers had questions about how this change would work, and how it would affect them both as Apple-specific customers and as AT&T customers in general. As we posted earlier today, starting Monday, smartphone users will choose between a $15 200 MB plan and a $25 2GB plan. The "Unlimited" plan, including the prepaid iPad version and, eventually, the iPhone postpaid version, is headed towards dodo-ville -- although it's not quite as dead as you might think. I was lucky enough today to have the opportunity to chat with Seth Bloom from AT&T's public relations team. As our Q&A revealed, iPad and iPhone customers will be able to continue using their existing unlimited plans. After Monday, however, the plans will no longer be made available for purchase. Read on for the answers from AT&T.
AT&T makes sweeping changes to data plans, iPhone tethering coming at OS 4 launch
You might think that AT&T would hold off for a national HSPA+ deployment or a full-on LTE launch before tweaking its data pricing strategy, but not so much -- the carrier is coming out swinging today with some significant changes that should benefit the overwhelming majority of its smartphone users (and could stand to harm a select few). Let's break down the major points: DataPlus / DataPro The existing $30 fair-use "unlimited" smartphone data plan is being replaced by two new options: $15 per month for 200MB and $25 for 2GB (called "DataPlus" and "DataPro," respectively). Customers currently on the $30 plan are welcome to stay on it, but they can switch at any time without extending their contract. AT&T's new overage system is arguably the game changer: on the $15 plan, you'll pay $15 for each additional 200MB, but on the $25 plan, you'll pay $10 for each additional GB. It's simple and straightforward -- but most importantly, it won't bankrupt you if you go over by a gig or three in a month. This compares to $50 per gigabyte of overage on AT&T's 5GB DataConnect plan for laptops. The carrier's going to be very flexible about changing between the DataPlus and DataPro plans -- if you're on DataPlus, for example, and you discover that you're blowing past your allotment, you can choose either to start DataPro the following billing cycle, pro-rate it, or apply the higher plan retroactively to the beginning of your current billing cycle. That's pretty wild. Tethering Tethering will be offered as an add-on to the DataPro plan for an additional $20 per month, which means you'll pay a total of $45 a month for 2GB of data shared between your phone and your tethered devices. If you're light on the usage, it's a sweet deal -- but if you scale it up and you're using the data almost exclusively on your laptop, it compares unfavorably to the traditional DataConnect plan: $60 versus $75 for 5GB (and in the unlikely even you've got a webOS device on Verizon, it compares even less favorably). If you're striking a balance of data use between a smartphone and tethered gear, AT&T's new setup is still pretty solid considering that you would've been paying $60 for the USB stick plus $30 for smartphone data before. Yes, it's finally happening: AT&T's iPhones will get access to the tethering option, too. iPad iPad users are also affected by the change. The $30 iPad data plan -- lauded for being labeled by AT&T as truly unlimited -- goes away to be replaced by the same $25 / 2GB plan that smartphone users will see, though current subscribers to the $30 plan can continue unaffected. Everything launches on June 7, except for iPhone tethering -- it'll launch when OS 4 does. In the meantime, we're told users can sign up for the $30 plans both on their phones and iPads if they'd like to be grandfathered in. Follow the break for more details along with AT&T's full press release.
