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Netflix could have more paid subscribers than HBO by the end of the year
Netflix is about to pass a milestone by having more paid US customers than HBO, according to a poll of analysts by Bloomberg. The streaming outfit, which was originally a DVD rental service, probably has around 31 million subscribers now stateside compared to 28.7 million for HBO (including free trial accounts, it topped 31 million back in April). The premium cable-TV network isn't standing still, though, expanding video on-demand access to its shows via Google Play. However, Netflix is also reported to be dabbling in cable, and is in talks to pop up on boxes as a service to Comcast and Suddenlink subscribers. We'll have to wait and see if analyst consensus lines up with actual subscriber numbers, but stay tuned -- Netflix will report its earnings and customer numbers by the end of the day.
Activision earnings call offers more insight on WoW subscriber losses
In addition to the news that Titan may not be subscription-based, today's Activision investor call also shed some light on WoW's most recent round of subscriber losses. Blizzard says that the subscriber loss was more or less evenly split between Eastern and Western markets, which is to say that they've lost subscribers in North America, Europe, and Asia. However, patch 5.2 and 5.3 both had a positive impact on subscriber numbers and Blizzard is working on making returning to the game easier for players who have left. While there's been a lot of panic over the subscriber losses, Blizzard isn't throwing in the towel yet: in this call they assured everyone that they're committed to the World of Warcraft playerbase (that's us!) in spite of the subscriber downturn and other projects like Titan on the horizon.
EE adding shared 4G, PAYG data-only plans this summer, now boasts 500k subscribers
After adding monthly SIM-only plans to its product line-up last week, EE's announced a few new subscriptions that people will have access to at some point this summer. One is a shared option, which'll allow patrons to use their plan "across phones and tablets, or with other people." The other is a PAYG data-only option, so you'll be able to buy gigabytes without signing up for anything long-term, and gobble them up on your tablet, laptop, MiFi device or anything else with a SIM slot. We don't have any firm launch dates or pricing for either of these plans, but more is expected "in the coming weeks." In other news, the number of customers on EE's LTE network has exceeded the half a million mark, meaning around 200,000 new subscribers have come on board since April.
Community Blog Topic: What's wrong with WoW?
We've talked a lot recently about what's right with WoW. Whether it's the metacommunity, making with the stabby, lore, friends, etc., World of Warcraft keeps us coming back for more. But at the same time, 1.3 million people have left the game since February of this year. WoW still has the most active accounts over all other MMOs at 8.3 million, but people are leaving. Why do you think that is? Many people complain about the dailies. There are so many and if you are a completionist, your daily to-do list is overwhelming. Others complain about the people. The perceived preponderance of funsuckers in Azeroth can make you not want to log back in, particularly after an unpleasant experience.
Hyperspace Beacon: Does SWTOR's F2P work?
Those of us who have played through the middle planets of Star Wars: The Old Republic know that chapter two is rather blasé. And as far as the free-to-play experiment is concerned, I really don't have anything new to report this week, or at least, not enough to fill a whole column. I will certainly have an update for you next week. This week, I'd like to talk about SWTOR's free-to-play model in general. Although the design team has received a lot of heat from fans and haters alike, the system does have merit along with legitimate flaws. I do like SWTOR, but I'm not ignorant enough to believe that everything the game designers have done is perfect. I am also not one to hate because the game wronged me a year and a half ago. No matter the game, I understand, given my three years reporting in the industry and many other years playing video games, that there will always be people who hate a game no matter what developers do to appease them. At the same time, there will always be those who love a game no matter what stupid thing the developers do and will see no wrong no matter what you say to try to convince them. I try to put myself somewhere in the middle.
EVE Online breaks the 450k subscriber mark
There are more people in New Eden trying to blow each other up than ever before, isn't that great? Between the recent launch of the Retribution expansion and a relaunch in China, EVE Online has accumulated more than 450,000 subscribers. EVE developer CCP partnered up with TianCity to bring the sandbox back into the Chinese market. According to a CCP press release, the game's business in China has surpassed expectations. EVE's community has grown steadily since its 2003 launch in spite of last year's heavy layoffs, and CCP CEO Hilmar Veigar Pétursson says the company is looking forward to a "second decade of growth and prosperity for EVE." [Source: CCP press release]
Investor call reports World of Warcraft subscriptions back above 10 million
The results are in for the third quarter of 2012, and despite sluggish numbers the last time around, World of Warcraft appears to be on a rebound. During the most recent Activision Blizzard investor call, subscribers for the game were pegged at around 10 million, back up from the lower figure of 9.1 million reported during the previous investor call. While the number is a bit more vague than usual, it does break a trend of several declining months. Is it all because of Mists of Pandaria? Not quite; because of the way that the quarters are spaced out, the expansion is still a fresh release, and we won't know until the beginning of 2013 how much of a bump it gave to the game's overall numbers. The company as a whole also saw positive revenue from Diablo III and the Skylanders franchise, while Call of Duty titles have experienced a slight downturn.
Netflix nabs a million UK subscribers, promises to 'invest heavily' to outbid Sky for movie rights
Netflix CEO Reed Hastings has threatened a bidding war with UK Broadcaster BSkyB for premium movie rights, and he could have the war chest to back it up -- the company also hit the million subscriber mark in the UK only seven months after launching there. Netflix UK boasted that it even got there faster than Twitter or Facebook did globally, and chalked up the success to most British households having at least one household streaming device. Meanwhile, Hastings said the US company intends to pry premium Hollywood movie rights away from BSkyB, promising to be "really aggressive in our bidding." The streaming service will have to overcome more than money, however -- the UK's Competition Commission granted BSkyB a rights extension to protect it from the very likes of Netflix.
World of Warcraft has 9.1 million subscribers, down by a million since May
World of Warcraft remains the reigning titan in terms of subscription-based games... but the titan is looking just a little bit leaner at the moment. The most recent subscriptions numbers for the game were released today in the Activision Blizzard earnings report for Q2 2012, and the game has dropped to a total of 9.1 million subscribers as of the end of June. For those keeping track at home, that's a loss of 1.1 million players since the last update on subscriber numbers in May. Despite the subscriber loss, the overall earning report is positive, citing the announced launch date of Mists of Pandaria and the success of Diablo III (it sold over 10 million copies) as major milestones for the company. According to the report, most of the lost subscriptions are coming from Eastern players rather than US and European players. This is the first time in several years that WoW has been beneath 10 million players, and it's certainly interesting in light of recent discussions about the future of games with a subscription fee.
Netflix Q2 2012 earnings: 530,000 more US subscribers and a return to profitability
Netflix recently let it drop that its users clocked in more than one billion hours of content-viewing in the month of June alone, although the big question for CEO Reed Hastings is how that relates to the company's subscriber base. The results are in from its Q2 2012 earnings report, and it's claiming 27.56 million streaming subscribers worldwide, up from 26 million last quarter. In the US alone that includes 23.94 million customers, after it reported 23.4 million in Q1, while DVD customers dropped by 850k to 9.24 million. While the number of new subscribers wasn't as high as some had hoped, the good news is the company is finally back in the black, with $889 million in revenue providing $6 million in net income. On the flip side, a plan to launch service in an "additional attractive European market" in Q4 is expected to result in temporary losses, but we'll find out more about those plans later in Q3. One other issue that has been resolved is the search for a new Chief Marketing Officer resulting in the hiring of Kelly Bennett, formerly a marketing executive with Warner Bros. This morning Verizon and Redbox began to carefully pull back the cover on their competing offering, and Amazon has also been making significant waves in the space. However in response, Netflix says Amazon and Hulu Plus have yet to gain meaningful traction in relation to its viewing hours, and it expects Redbox Instant to face a "big challenge" to break into the existing top 3. Its current content deal with Epix will lose online exclusivity "shortly" although it will still offer those titles, we'll see if any of the competition joins in. Their biggest competition however, is expected to come from efforts like Comcast's new X1 and Sky's Now TV, while for HBO, the possibility of cooperation is actually raised (again). We'll see if that happens or if there are any more juicy details revealed on the investor call in a few minutes.
EVE Evolved: Four things MMOs can learn from EVE
New MMOs are released every year, and we often see them repeating the same mistakes as previous games or releasing without tried-and-tested mechanics. It just seems like common sense to learn from the years of mistakes and successes of other companies and previous titles, but it isn't always clear how to apply game mechanics or lessons from dissimilar types of game. EVE Online is as dissimilar from the typical MMO as you can get, but there are lessons to be learned from its turbulent nine-year history that can be applied to all MMO development. EVE has helped prove that you can start small and grow rather than raking in huge launch sales and then fading away. The past year has also shown conclusively that iteration on existing features can trump big expansions. EVE's market system and single-shard server have both been commended countless times over the game's nine-year history, and yet in all that time, few games have tried to replicate those features. In this week's EVE Evolved, I look at four lessons learned from EVE Online that could easily be applied to other MMOs.
World of Warcraft holding steady at 10.2 million subscribers
World of Warcraft's subscriber numbers had been falling at the end of last year, but they appear to have stabilized once again. According to president Michael Morhaime, the game continues to remain steady at 10.2 million subscribers through the end of March, the same as the number seen in February during the previous conference call for Activision Blizzard. Morhaime went on to confirm that the agreement with NetEase regarding World of Warcraft in China has been renewed, with the companies planning to continue their agreement for another three years at least. The studio is also seeing definite success with Diablo III; although the game has yet to release, it's currently surpassed all of the studio's previous high-water marks regarding pre-orders. This includes units sold as part of the Annual Pass promotion, which saw 1.2 million copies purchased in total. While WoW may not have reached its previous peak, it's certainly holding on to a stalwart base for the time being.
DirecTV adds 81,000 subscribers during Q1 in the US, increases revenue by 12 percent
Unlike with Comcast, Wall Street experts weren't surprised by DirecTV's latest Q1 results -- in fact, they were quite disappointed. The satellite provider only managed to add 81,000 subscribers in the US of A during the quarter, which is more than a 50 percent decrease compared to last year's Q1 (184,000). Meanwhile, DirecTV did see a 12 percent increase in revenue, pushing the total to about $7.05 billion. That last bit thanks in large part to landing over 590,000 new customers in Latin America, though that didn't keep its current share price from dropping about 2.7 percent to $46.60. Nonetheless, DirecTV CEO, Mike White, says his company "delivered another strong quarter [..] highlighted by double-digit revenue, EPS and cash flow growth." Us? Well, we're wondering why those "roadside ditch" commercials aren't luring more Stateside folks away from cable...
Analyst: SWTOR caused Dragon Age III delay
There's been a lot of discussion following the recent EA earnings report in which the company announced that Star Wars: The Old Republic has 1.3 million subscribers, down from its previous 1.7 million mark. We've heard from the fans, the critics, and the studio itself -- now it's time for the analysts to contribute their side of the conversation. According to Wedbush Securities analyst Michael Pachter, EA's investment in SWTOR has caused a delay in other projects at BioWare, particularly in Dragon Age III's case. The analyst noted that Dragon Age III's expected release window was delayed, and he says this is due to the enormous undertaking of SWTOR. "We believe that a significant portion of the BioWare team responsible for the game was reassigned to Star Wars in order to create content and fix bugs to keep the game's audience engaged," Pachter said. Delay or no, Pachter is upbeat about EA's future, especially in light of the earnings report's news that the company turned a profit. He says that the company will continue to grow, make money, and be a good bet for investors.
Star Wars: The Old Republic has 1.3 million active subs, new content packs coming
We all know that the Star Wars: The Old Republic galaxy is a huge place, but thanks to some new numbers from EA's 4th quarter financial reports, we now know exactly how huge it is. According to the report, SWTOR is home to 1.3 million active subscribers (down from 1.7 million as announced in March). On top of that bit of information, the report also reveals that two new content packs will be available for players sometime in the first financial quarter. We don't know a thing about these content packs yet, except that they're (at least tentatively) titled Legacy (presumably the current Legacy patch) and Allies, so conspiracy theorists, start your engines. Let the speculation begin!
Apple gives MobileMe holdouts an olive branch, extends 20GB iCloud offer to September
Still skittish about jumping from MobileMe to iCloud, even after Apple promised you a free copy of Snow Leopard to ease the pain? Have no fear: Apple has quietly extended its offer to upgrade those paying for 20GB of MobileMe space to a matching amount on iCloud the next time they renew. You now have until September 30th to make the leap at no extra cost, instead of the original June 30th cutoff. And if you've been paying for 40 to 60GB of MobileMe storage, you can get 50GB of iCloud space on the same terms. It won't take away the sting of losing iDisk, Gallery or iWeb at the end of June, but if you're the sort who routinely needs a lot more storage than a free 5GB iCloud account -- and don't like the alternatives -- you now have that much more breathing room.
New York Times sees higher circulation numbers, digital paywall smiles knowingly
Given how aggressively The New York Times pushes its digital packages -- we've long since dropped our subscription yet are still bombarded with offers -- you'd hope the paper was at least seeing some results. Well, never fear: it is. A report by the Audit Bureau of Circulations (ABC) found that the Times has seen a healthy increase in circulation, with the Sunday edition selling 2,003,247 copies (up 50 percent from last year) and the weekday editions racking in an average of 1,586,757 (up 73 percent). The ABC attributes much of this gain to the NYT's addition of digital access to paper subscriptions, and we're sure the paywall, which limits non-subscribers to just ten free articles a month, has something to do with it, too.
China officially tops one billion mobile subscribers
We heard last year that China was approaching 900 million mobile phone subscribers, and it looks like it's now finally hit the big one. The country's Ministry of Industry and Information Technology confirmed today that, as of the end of February, there were more than a billion mobile subscribers in the country (1.01 billion, to be specific). As the AFP notes, that's individual subscriptions, which includes users with more than one phone, but any way you slice it that's a whole lot of cellphone users. Of those, 144 million are on 3G networks, which is fully double the number from April of 2011. Not surprisingly, much of that growth comes at the expense of landline phones, which have dropped a further 828,000 in the first two months of the year to 284.3 million. Internet use also continues to be on the upswing, with more than half a billion people having internet access of some sort, and 154.96 million having broadband access (up nearly five million during those same two months).
New York Times nears half-million online subscriber mark, halves free article allowance to celebrate
The New York Times just gave you more reason to consider making the jump to a paid online subscription -- beginning in April, that free article allowance will see a 50-percent cut, from 20 monthly articles to just 10. This modification comes one year after NYTimes.com launched its infamous content paywall, and following an announcement that the publisher has signed up 454,000 digital subscribers. Paying readers will receive a 12-week subscription that they can gift to anyone on the fence about swiping for access, and smartphone and tablet app users will continue to have access to the "Top News" sections for free. You'll also be able to read articles linked from other sites on the web, including your inbox, and can access five free posts a day that appear in search engine results. Completely unfettered access will range in price from $15 to $35 per month -- you'll find full details in the PR just past the break, and at the source link below.
Star Wars: The Old Republic subscription numbers stabilize at 1.7 million
It's shaping up to be one hell of a good month for BioWare. If you consider the amount of money made by the launch of Mass Effect 3 and by the continued success of Star Wars: The Old Republic, the entire studio must be swimming in pools of gold coins a la Scrooge McDuck by now. At any rate, it would appear that Star Wars: The Old Republic's subscriber numbers have stabilized at about 1.7 million active subscribers. It's also worth noting that, according to EA's John Riccitello, the "vast majority" of these active subscribers have already used their 30-day trials, which means most of those 1.7 million subscribers are shelling out $15 per month to play the game. It'll be interesting to see how these numbers change (or don't) in the coming months, but for the time being The Old Republic seems to be doing BioWare proud.
