Onlineadvertising

03.22.12
GroupM and Nielsen work to combine online and TV metrics
03.22.12

GroupM and Nielsen work to combine online and TV metrics

For too long Nielsen ratings have dealt with TV commercials and web ads as completely separate enti...

By T. O'Brien,   03.22.12
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04.21.11
Yahoo to retain search data for 18 months, says it's in your best interest
04.21.11

Yahoo to retain search data for 18 months, says it's in your best interest

We've heard this one before: a seemingly well intentioned corporation makes promises to uphold user...

By C. Trout,   04.21.11
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04.08.08
One in ten couch potatoes are really task chair potatoes
04.08.08

One in ten couch potatoes are really task chair potatoes

A study by the Convergence Consulting Group, aptly titled "The Battle for the North American Couch P...

By Steven Kim,   04.08.08
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