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App Store payola, and what it means for the app ecosystem
Earlier this week, Wired posted a story about what they call "App Store Payola" -- the practice of sites that solicit cash payments (or other compensation) in order to expedite or publish app reviews. This isn't anything new. Ever since the App Store first went online, there have been sites that have offered developers a chance at the spotlight in return for behind-the-scenes payment. Apparently, it is still going on, and Wired's piece takes a good look at what's under the table. It should go without saying, but for the record: TUAW isn't involved in this practice, and never has been. We will use promo codes for reviews rather than buying the apps directly, but a promo code doesn't guarantee a review and it definitely doesn't influence our stated opinions on the products we cover. Informally, our editorial team gives a thumbs up to the OATS standard, although TUAW hasn't officially joined the sites promoting the 'code of conduct' for app reviews. Nevertheless, this is an interesting issue. My main question actually revolves around whether or not this practice actually "works" for the developer -- do devs who pay the $25, or whatever these "Reviews R Us" sites are charging, actually see returns in their product's sales or downloads?
Conde Nast stakes out 'leadership position' on iPad
This isn't the 80s anymore. It's not good enough to just pump out lusty hardware like the Walkman in order to drive generous profit streams. In the modern age of consumer electronics, it takes content and an entire ecosystem of software and services to keep customers locked in and buying your gear. That's why we're paying close attention to content deals for the suddenly hot tablet category of devices. Conde Nast has been teasing custom content for next generation tablets for months, lead by mock-ups of its Wired magazine property. So it's no surprise to hear Charles H. Townsend, president and CEO of Conde Nast say he wants to "take a leadership position," on Apple's iPad. According to the New York Times, the company will announce plans today (via an internal company memo) for its first custom iPad digital pubs: the April issue of GQ (there's already an iPhone app for that), followed by the June issues of Wired and Vanity Fair, and then The New Yorker and Glamour sometime in the summer. This first cut represents a broad swath of demographics as Conde Nast trials Apple's newest platform in order to see what works. We should also expect a variety of prices and advertising models during the initial experimentation period. Also noteworthy is Conde Nast's two-track development approach: the iPad version of Wired will be developed with Adobe (as we heard) but the others will be developed internally -- all the digital mags will be available via iTunes although Wired will also be made available in "non-iTunes formats." Assuming it finds a model that works, then Conde Nast plans to digitize other magazines in the fall.
Wired's tablet app goes on show: developed on AIR, heading to the iPad (video)
Mmm, digital magazines. They are the little bites of paid-for content that all the publishers believe we should be deeply enthralled with. Hoping to show us why exactly it is that we should all care (and pay) for prepackaged digital content is Wired's latest and most comprehensive demo of its tablet app on an unspecified 16:9 device. Setting aside hopefuls like the Joojoo and Adam for a moment, it is clear that this is ultimately intended for Apple's iPad -- the device that stands by far the biggest chance of making the digimag concept a commercial success. Interesting choice of development partner, then, as Condé Nast has opted to use Adobe's AIR platform for the underlying mechanics. Adobe promises its Packager for iPhone, part of CS5, will allow devs to easily port AIR apps to run natively on the iPad, but until Apple gives its official assent to the final code, nothing is guaranteed -- and Packager hasn't even officially shipped yet. As far as the app goes, it'll come with Twitter and Facebook integration, and navigation is geared toward the touching and swiping model so prevalent today. See it on video after the break.
Frog Design releases 1983 tablet prototypes
It's this week! It's almost a sure bet that we'll finally, after all of these years, see the Apple tablet unveiled this week, and to celebrate, Frog Design (the company responsible for many of Apple's designs back in the day) has given Wired some old shots of prototype tablets from the Cupertino company ... from 1983. Of course, Apple has released tablet-like devices before, and they've been thinking about this type of computer for a long time. But back in 1983, they apparently commissioned some concepts for an unreleased tablet called "Bashful" (so called because it was designed to work with the Snow White "industrial design language" that Apple used back then in the //c and other releases. As you can see above, the tablet isn't exactly "elegant" by today's standards, but it is interesting how similar it actually is to many of today's smartphones and handhelds, considering that we're talking about almost 30 years ago now. One model had a floppy drive attached (which was gigantic), and apparently they even considered a version with a phone on it as well. We still don't know for sure what Apple's release this week will look like, but it's fascinating to think just how far back the planning for this week's unveiling actually went.
Avatar uses smoking as a metaphor for (online) gaming obsession
For all of you who saw Avatar (and we're pretty sure that's a lot of you) we imagine the analogy between James Cameron's sci-fi techno masterpiece and our beloved genre of gaming didn't fully escape many of you. So, when anti-smoking outfits began to boil over about Sigourney Weaver's character lighting up after "logging off" from her big blue cat woman for the evening, Cameron took to the defense. According to the mastermind behind Avatar, the character of Grace was never meant to be a role model. "We were showing that Grace doesn't care about her human body, only her avatar body." Cameron continued by saying her destructive behavior "is a negative comment about people in our real world living too much in their avatars, meaning online and in video games." The message is clear, although not too overbearing. We love our online games, there's no doubt about that, but getting the occasional exercise routine or two in doesn't hurt, either. It's all very interesting given the ending to Avatar, which we won't spoil for those of you who somehow haven't yet seen it. Still, regardless of whatever "anti" sentiment you think Cameron was sending, there's no doubt plenty more MMO metaphor to be found within Avatar -- a movie ostensibly about a real life fantasy world and avatars to play within it. [via Wired]
The birth of the iPod
Wired has an interesting look at the early days of the iPod, and what's most fascinating is just how fully formed the idea of the iPod and iTunes was. The idea itself originates from a company called PortalPlayer, where hardware designer Tony Fadell had the idea to create a player that could eventually be paired with "a Napster music sale service to complement it." That's it -- even that early, the iPod + iTunes idea that would eventually revolutionize Apple was that complete. Of course, that was before Apple even got invested in the project -- once they did, Steve Jobs put "100 percent" of his time into the project, and they ended with the iconic design and the feel and experience that pushed it beyond any other MP3 player at the time. That's not to say that development was smooth sailing after that -- apparently there was a major battery issue that kept battery life at a super low three hours until Apple and PortalPlayer got it fixed up. Always fun to hear the backstory on the stuff that would eventually make this company what it is today.
Wired shows off an Apple tablet-formatted copy of Wired on a fake Apple tablet
It's a wild land of imagination over at Wired and Condé Nast these days. The pair have managed not only to dream up a colorful, animated copy of Wired magazine for the so-far imaginary Apple tablet, but actually whipped up a concept of a Apple tablet to go with it. The Willy Wonka-style pairing are being shown off at the Wired Store in New York, and go along with word the other day that Condé Nast was taking the development of "iTablet" versions of its publications very seriously. Perhaps a bit too seriously? We're not ones to judge. Video of the tablet is after the break.
Apple tablet(s) in 2H 2010 with OLED screen and tailored content in tow?
Rumors of the mythical Apple tablet's release were just starting to coalesce around an early 2010 release, so naturally DigiTimes is now reporting that the much ballyhooed device won't show up until the second half of next year. Apple is said to have given itself more time to swap out internals and install a 9.7-inch OLED display from LG, which meshes with earlier rumors about where the relationship between the two companies was heading. Sources expect the opening retail price to be around a hefty $2,000, but for the budget-conscious there will also be a 10.6-inch LCD version that will land somewhere between $800 and $1,000. Or so we're told. Somewhat more concrete is the news that Conde Nast, publisher of Wired Magazine, has openly confirmed that it is developing a digital version of its tech magazine for consumption on the Apple tablet, with the rest of its content catalog to soon follow. Its own estimate of having the paid-for digitized magazines, which will include Vogue and GQ, ready for the middle of 2010 also jibes with the reported delays. Then again, Apple has refused to discuss the unannounced device with anyone, leaving Conde and Adobe developing the necessary software in the dark.
What is Blizzard planning for its next MMO?
According to a recent interview with Wired's GameLife, Blizzard's next MMO project will be "Significantly different" than what they have now with World of Warcraft. This alleviates most concern over self-competition, since they seem fairly confident that the new MMO will scratch a new itch. And seriously, even if it did take players away from WoW, would it be such a bad thing for Blizzard?This interview with COO Paul Sams (by our own Tracey John) touches on much more than this next MMO, which Blizzard is understandably tight-lipped about. Sams discusses the future of WoW's expansions, the potential of Battle.net across multiple titles and even a bit on micro-transactions. So as we can only speculate at this point, what do you think will be Blizzard's next MMO?
Devs spill the beans on LEGO Universe
Wired.com's GeekDad blogger Curtis Silver has taken some time to sit down with LEGO Universe's Producer, Ryan Seabury, and the games development team. The lengthy interview was posted earlier this week and really gets under the skin of this odd little MMO. Silver also snagged two new exclusive screenshots and states that "LEGO Universe will bridge the generational gap between geek parents and geek kids". After all, who doesn't love LEGO?The interview itself is really quite in-depth. Silver asks, for example, if we will be able to play as Batman or other characters from the LEGO franchise videogames (no). Additionally, the piece also goes into what kind of gameplay and building we can expect and what sort of PC you're going to need to play it. The dev team seem to be aiming at a wide audience from geeks young and old to kids experiencing LEGO for the first and their parents. Indeed from the interview it certainly sounds awfully promising:"Whether you're brand-new to LEGO construction or an expert brick builder, whether you like to follow the instructions or just go crazy making up your own creations, you'll be able to use bricks to build virtual LEGO models both on your own and with other players. You'll be helping to create and customize the worlds of LEGO Universe as you play. You'll be able to chat, team up for quests, build amazing LEGO creations together, and choose whether to cooperate or compete as you complete fun and creative challenges ... or adventure and build all on your own if that's your thing. How you play in LEGO Universe is up to you."[Thanks Hector!]
Nintendo's Kaigler: Hardcore Wii game sales could go long tail ... maybe
If there's one thing that Nintendo VP of corporate affairs Denise Kaigler knows, it's first-party game sales. In a recent Wired interview, she happily expounded on the "long tail" that Nintendo first-party games tend to enjoy (we're looking at you, anything with Mario in the title), though couldn't say as much for third-party sales on Wii -- especially those of the "hardcore" variety. When asked about slow sales of critically acclaimed titles MadWorld and The Conduit, Kaigler said that both games could follow the non-traditional Nintendo sales trend (the aforementioned "long tail"), but her comments seemed rooted in speculation. "You know, I don't know ... it could be titles have the same type of sales curve that a lot of Nintendo titles have -- titles [that] don't follow that traditional sales curve where they launch big and then that's it." She said that Nintendo remains "hopeful" that the titles will move more units in the future, calling them both "deep experiences," though we're not sure those kind words will help soothe Sega's assuredly dented coffers.
DC Universe Online creators talk about S.T.A.R. Labs and game storylines
Comic-Con International is underway in San Diego, and we're already hearing some news about the superhero MMO genre. The latest info about DC Universe Online comes from a Wired article by Frank Rose which focuses on S.T.A.R. Labs, the futuristic glass and steel location familiar to anyone who grew up reading DC comic books or watched the Superman animated TV series. S.T.A.R. Labs, short for Scientific and Technical Advanced Research Laboratories, will be a hub of storyline activity in the MMO. It's fitting, as this is a place where great scientific advances are made, but also a place where things can go horribly wrong. This means it's perfect neutral ground to be incorporated into DC Universe Online, and the location will tie in with the respective storylines of the game's heroes and villains.
Brad Pitt offers advice on dealing with your WoW wife
As part of the latest issue of WIRED magazine and to tie in with the release of war movie Inglourious Basterds, Brad Pitt has contributed his thoughts to a section in the magazine on how to deal with everything from Google-stalking to WoW. The idea of this seems to be updating social rules for the twenty-first century (and not make you look like a jackass). He's responsible for the 'Ask a Basterd' sections which feature fun photography and answers life's insanely important questions, like what to do with your WoW wife if you suspect she is, in fact, a he.Pitt suggests the following should you suspect your 'wife' (night elf, blood elf or even human, I doubt it matters on the specifics) is actually a guy. Yes, he's playing the fidelity card: Should you confront the individual? "Absolutely not. If it's good, don't check under the hood. I say, love her with everything you've got. I mean, she's your wife, man!"What I want to know is, does Pitt play WoW and is his advice based on real experience? Somehow I see him as an Orc ...
Want to BBQ with the iPhone? You don't even need an app
Not really -- if you really are planning to grill up some meat (or mushrooms and pineapples, they're good too) today or this weekend, you'll need a little more heat than your iPhone will give. But it's true, Apple's little handheld can get nice and toasty when it's really working*, and illustrator Chad Covino made a little Fourth of July BBQ-themed sketch about that very subject. We love it -- very nice work!My iPhone does get hot, but not so hot I can't pick it up -- usually when I'm running 3D for a longer stretch of time or when the phone is doing some serious calculating like audio or photo editing, I start to feel the heat coming off the back. Batteries are to blame for some of the more extreme problems, however, and that's not a huge surprise, given that batteries in any mobile device have their issues. The good news in that case, however, is that the phone is unlikely to actually explode -- the repair guy Wired talks to says that "a little bit of smoke eventually is probably the best bet." Not that a smoking iPhone is a good situation at all, but you can at least be sure that your iPhone is not quite as hot as the fire under your burgers this weekend.[* Note that the Apple KB article referenced here about temperature warnings/"don't leave the iPhone in the glove compartment" for the iPhone 3G and 3GS is not a new post, nor is the temperature alert screen unique to the 3GS; the KB was simply updated to include the newer device. Jim Dalrymple at The Loop has a solid rundown. FoxNews incorrectly reported that the support article was specific to the 3GS, but then did cite PC World's Melissa Perenson and David Coursey with personal stories of wicked-hot 3GS units. If your 3GS is overheating, check in with Apple support or your local AT&T store. -Ed.]
All Points Bulletin chaos to balance out with Criminal and Enforcer dynamic
The upcoming criminals-vs.-vigilantes game All Points Bulletin holds the promise of being an absolutely chaotic rampage, where a hundred players lay waste to a sprawling urban environment. While that *seems* like it would be fun, for a while anyway, even the most destructive gamer incarnate of Jack Thompson's personal antichrist will ultimately grow tired of blowing stuff up. Fortunately, that's not what APB is going to be all about. In fact, a closer look at this game can makes us wonder: Is it really possible to compare the unbridled carnage and hot coffee of Grand Theft Auto with the gameplay of ABP? Not really, according to Realtime Worlds creative director Dave Jones, who spoke about APB with Chris Kohler from Wired's GameLife blog. Jones told Wired, "There's nothing to compare it to, but that's kind of what we try to do with our games."
28 years ago today: World's first software patent successfully filed
And so it was, approximately 40 years ago, that Satya Pal Asija created Swift-Answer, a piece of software used for "full text, free-form, narrative, information input, storage and retrieval." With his creation, Asija set forth on a quest to get his software patented -- not copyrighted, mind you -- in order to offer software creators the same protection from imitators that other inventors were offered. And 28 years ago, on May 26, the world's first software patent was approved.It took another six years (and a law degree) before he was able to file his patent for Swift-Answer and, after that, a seven year court battle over his right to patent software. On May 26, 1981, Satya Pal Asija was granted US patent number 4,270,182, making him the first person to patent a piece of software and leading the way for thousands of others. And oh yeah, dude's still at it! [Via Patent Arcade] [Image credit]
Two guys want to make a Gizmondo movie
Remember Bo Stefan Eriksson, the Gizmondo bigshot that wrecked that sweet Ferrari Enzo and then went to jail? His life hasn't been too great lately, but apparently his trials and tribulations are interesting enough for a Hollywood movie. We guess driving drunk and running a company into the ground makes for entertaining cinema ...But, we digress. The men who want to turn this sad tale into a sad tale starring more beautiful people for the silver screen are writer-director Craig Zobel and producer Beau Flynn. These two have optioned Wired's "Gizmondo's Spectacular Crack-up," which was written by Randall Sullivan and chronicles the events that led up to that infamous crash. Flynn's production company Contrafilm will handle most of the heavy lifting. When you think about it, though, is this really movie theater entertainment? Wouldn't this be a good cautionary tale for an after school special or that Intervention show?[Via Engadget]Read - Film gets optioned Read - The original Wired article
Ferrari splitting ex-Gizmondo exec Stefan Eriksson's tale optioned for a movie
At last, former Gizmondo head honcho Bo Stefan Eriksson's story is finally going to be told on film -- or rather, the one told in Wired will be. Writer-director Craig Zobel and producer Beau Flynn have optioned the rights to create a movie based on the publication's October 2006 article "Gizmondo's Spectacular Crack-up" by Randall Sullivan, which chronicles the build up to his infamous car crash. Flynn's production company Contrafilm will be backing the project, and should the movie actually make it to theaters and be successful, we suspect there'll be plenty of material for a sequel. [Via Gizmodo] Read - Film optioned Read - Original Wired article
Metamorial: Game writers remember Dave Arneson
Somewhere between co-creating Dungeons & Dragons and teaching at Full Sail College, Dave Arneson left an indelible mark on the gaming landscape. Every time we roll for initiative or challenge the dungeon master's ability to adapt, Arneson's guiding hand can be felt. We've gathered sentiments shared by our colleagues around the internet for you here, and encourage you to share your thoughts in the comments section below, about the man that helped move role-playing into the limelight of gaming.Ars Technica: "Get out your classic rule books. Invite some friends over. Keep a chair empty for a fallen friend, and play for a few hours. Not online, in person. Order a pizza ... Remember Dave Arneson, a man who wasn't satisfied with the game when his parents brought home an Avalon Hill title. When he began changing the rules, he began changing the world."
LEGO Universe character creation a soulful experience
If there's one thing that LEGO Universe has going for it over any other MMO on the market or coming anytime soon, it's creativity. When your game is based on a franchise that's seen countless boys, girls and men and women alike sitting on the floor snapping together little plastic bricks to make well, anything, you've got a powerful place to design a game on.And as you would expect, Wired's latest preview of the game shows of plenty of soul and creativity. Our favorite quote from the whole preview is easily this, "Mini-figs are endowed with a creative spark, a "soul" that will never die. They're also fairly exuberant: They'll start mashing the 'randomize' button on their own if you take too long to begin the customization process." We certainly hope that feature stays with the game until release, and that many more like it are scattered throughout the game.All that being said, LEGO Universe is still going to have all the MMO trappings such as story, conflict and combat. And that's just fine with us considering it'll let millions of people across the globe live our their LEGO ninjas versus pirates versus robots fantasies.%Gallery-49493%
