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Chinese security guards remove Apple retail sign
Apple set up a banner in the Parkland Mall in Dalian, China that advertised its upcoming flagship store in the nearby Century City shopping district. According to a M.I.C Gadget report, a security team from the Dalian Department Store took down the sign because it was upset that Apple chose a rival mall for its retail store. As MacRumors points out, a report in We54 suggests it wasn't a mall rivalry that resulted in the banner being removed, but a public safety violation by Apple. We54 claims the large display encroached on public space and had to be removed. Apple supposedly has its own security team on site and is working to diffuse the situation. You can watch the security guards remove Apple's banner in the M.I.C. Gadget video below. [Via Fortune 2.0]
Sony offers sneak peek of new LA store - no fooling (video)
You might see a bunch of fake news on the internet tomorrow, but considering what we've seen of Sony's new LA storefront, we're fairly certain this isn't a prank. That's right, Sony's launching a newly branded retail store in the City of Angels Friday, and from the look of things, it spared no expense. The 4,200-square foot space is the first to ditch the Sony Style moniker for the simpler Sony Store, and while the aesthetics are decidedly minimal, the experience is anything but. As you might expect, the shop offers demos of a slew of devices; it's packed full of everything from VAIOs to ray modelers to 3D Handycams, and it's also rocking a fully loaded home theater setup called "The Cube." Considering the outfit's been looking to up its retail cred, we'd say the new spot has the stuff to do the job, even if that bright white modular look does seem strangely familiar. If you're in the LA area, you can check out the new digs starting tomorrow -- if not, hit up the guided video tour above.
