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Sharp releases slew of new Quattron TVs at IFA 2010
Just in case those George Takei commercials didn't clue you in that Sharp was serious about Quattron, the company has announced four new TV lines at IFA sporting yellow as a fourth subpixel color. At the top of the list, the Quattron 3D-enabled LE925 line will be available in 60-inch or 46-inch sizes and feature Sharp's proprietary high-speed FRED LCD signal processing technology along with side-mounted scanning LED backlighting -- which like the LV Series -- is touted to produce 1.8x better brightness than competing sets and reduce 3D crosstalk. Aquos Net+ connectivity is thrown in too, along with 2D-to-3D conversion, a digital triple tuner and 8GB of built-in flash memory for timeshift recording. Playing second fiddle to this overachiever are the 2D-only LE924E, LE824E and LE814E series, which will also feature Aquos Net+. Pricing details for all of the new lines are still unknown, but they're slated to be available in Germany and Austria later this month. Here's hoping Sulu gets his jaw checked out before then.
Sharp slowing larger LCD panel production, but Sony to feel the squeeze
Reports have surfaced that Sharp will be lowering the production capacity of its new Sakai LCD panel factory by 20 to 30 percent for the next two months, apparently in response to piling inventory in the US and China as production outpaced demand. Sharp however hasn't verified these claims and dutifully reiterated its expectations to meet sales forecasts for the fiscal year of 2010. If true though, the decision is unlikely to affect production of Sharp's own panels anyway, since they're made at the Kameyama plant in Mie Prefecture, which in contrast to 2008, will supposedly maintain its current production rates. Instead, other TV manufacturers like Sony will experience the pinch, as a result of billion dollar joint venture deal inked last year, which moved production of their 40-inch and above panels to the Sakai facility in question. Philosophically though, if a few less Bravia panels roll off the production line, and no recession-burdened consumer is around to mourn them, would we even care?
