Skip to Content

Listen to the Joystiq Podcast (because your ears can't read)
AOL Tech

Monster posts

Engadget endorses Monster Cable? Uh, hell no.

You know, we were as surprised as anyone to see a totally out-of-context quote of ours used on a Monster Cable site (without permission, mind you) to sell the company's "Beats by Dre" headphones (you can see the screen cap after the break). It's ironic, really, given that we currently have a blacklist in place for the overpriced cable-maker because of their rotten business practices (like regularly going after other companies that happen to use the word monster in their name, faking performance tests, and generally bilking customers out of their hard-earned dough). Regardless, if Monster wants to use a quote from Engadget, that's no problem. We suggest this one:
Monster Cable sucks.
Update: Monster has removed the quote from the site. Now that was fast. Power to the people!

[Thanks, Michael K.]

Monster Cable learns nothing, sues Monster Transmission


Wondering why Engadget still has a permanent ban on covering Monster Cable products, even after the company tried to make amends for its frivolous lawsuit and strong-arm settlement offer against Monster Mini Golf? Well, it's because the company hasn't actually changed its ways -- not only did we just catch them trying to peddle their overpriced snakeoil cables using rigged displays for the third time, Noel Lee's lawyers have dusted themselves off and filed a lawsuit against Monster Transmission, a performance auto supplier in Florida. Yes, Monster Cable is suing an American automotive manufacturing company in the middle of a recession. Brilliant PR move, don't you think? So yeah, the ban stands -- and we'd recommend steering your friends to any number of cable brands that are just as good, much cheaper, and far less burdened with the stink of desperation than any of Monster's products.

Update: Monster Cable's sending out a statement saying "Monster does not have an issue with Monster Transmission" and that the "case was filed last year, before the Monster Mini Golf matter was settled" but it sounds to us like they're playing fast and loose with their timeline to distract people -- we just spoke to Achilles Thomas, one of the owners of Monster Transmission, and he said the initial lawsuit was filed between October and November of 2008 and hasn't come close to settling, even though the Mini Golf case settled in January. Naughty, naughty.

Read - Audioholics post on the lawsuit
Read - Monster Transmissions

Monster "HDMI Difference" scam still kickin' in Fry's Electronics


Man, this is just sad. Over a year after the internet was set ablaze with rage after seeing Monster's HDMI cable scam, we've just been notified that the tactic is still being used in at least one Fry's Electronics store. For those unaware, the rig works as such: two TVs are set beside each other along with a sign that says "See the Monster HDMI Difference." Trouble is, the "Monster set" (on the right) is connected to its source via an HDMI cable, while the "non-Monster set" (on the left) is connected via composite cable. As in, the lamest looking signal next to using an RF modulator. So, is anyone with any amount of power paying attention to this? We get the feeling "false advertising" is a real understatement of the situation.

[Thanks, Jeff]

Monster Cable tries to make it better, drops minigolf suit


Behold the power of bad press: Monster Cable last week decided to drop its ridiculous trademark lawsuit against Monster Mini Golf. According to founder Noel Lee, Monster Cable will drop any opposition to the "Monster Mini Golf" trademark, won't require any licensing fees, and it'll also step up and pay Monster Mini Golf's attorney's fees in an effort to make things right. Of course, it wouldn't be Noel Lee if he didn't caveat his actions with some weird martyr nonsense -- are you ready? "I will say that this is a landmark kind of situation, as public opinion wins over what is the right thing to do for trademark protection of a famous mark. We have made the decision that public opinion, and that of our valued customers is more important than the letter of the law that requires us to prevent the dilution of our mark and risk losing it." Yeah, somehow we just don't believe Noel Lee really thinks that Monster is in danger of losing its mark over putt-putt -- a better paranoia would be the fear that consumers will one day realize that Monster's cables and power strips are just overpriced snake oil.

[Via TechDirt]

Monster Cable still evil, will allow Monster Mini Golf to exist for just $100/month (per franchise)


So as you may remember, back in May Monster Cable pulled one of its sad bully tactics and sued a company called Monster Mini Golf, claiming that the glow-in-the-dark putt-putt outfit was somehow harming its trademarks -- a nonsensical brand of idiotic evil we were so tired of implicitly condoning that we held a vote on whether or not we'd even continue to cover Monster at all. Not surprisingly, 60 percent of you responded in the negative, and we've dutifully ignored the company, its ridiculous cables and overblown power strips ever since -- and, to be honest, we've been fine with it.

Well, it looks like Monster's trying to rehab its image: the company's put up a site today called "Monster Mini Golf Truth" that apparently makes public a proposed settlement agreement between Monster Cable and Monster Mini Golf. As you'd expect from a company as ham-fisted and reflexively nasty as Monster Cable, it's basically another attempt to exert a death grip on the word "Monster." Monster Cable says it's dropping the lawsuit and that the mini golf people can still be called "Monster Mini Golf," but only if they pay a $100 / month license fee and agree that Monster Cable owns the mark outright. In turn, Monster Cable will donate $100 each month to two different charities, including one that gives Segways to disabled veterans. Sure, it sounds nice, but it's notable that Monster Cable is trying to settle this in public rather than in the conference room of a law firm -- Monster Mini Golf stands a fair shot of winning this one in court, and we'd bet they've already turned this offer down privately. We don't know how this one will end, but we do know you probably shouldn't have the CEO of your company saying things like "We're not some big corporate Mongols" in a video designed to sway public opinion. It's after the break, in case you were wondering why the ban on Monster still stands.

Update: As one astute reader's pointed out, Monster Cable is asking for $100 per month, per franchise. With twenty-two franchises, that adds up to $2,200 a month.

Monster's iSoniCast wireless iPod bridge finally starts shipping

Monster first started talking this one up way back in August of last year, but the company just now seems to have gotten its act together, with it finally starting to ship its iPod Wireless Audio Bridge out the door. Now dubbed the iSoniCast, the device relies on "proprietary 2.5GHz technology" to wirelessly stream music from your iPod to the home audio system of your choice and, like many other similar products, includes a dock conncetor-attached transmitter to let you use the iPod itself as a wireless remote. As you can see above, the device has also gotten a bit of a facelift since its initial debut, but it's hung onto the same price tag, with it setting you back $100 even.

[Via Crave]

Audiophiles can't tell the difference between Monster Cable and coat hangers

We've always believed that the perceived quality boost that comes from using high-end cables is really just a trick of the mind (read: justifying the ridiculous cost of premium cables to yourself) -- if you've dropped enough cash, you can probably hear anything you want. Still, our belief is one thing -- cold hard proof is another, and it looks like a group of 12 self-professed "audiophiles" recently couldn't tell the difference between Monster 1000 speaker cables and plain old coat hangers. Yeah, coat hangers. The group was A-Bing different cables, and unbeknownst to them, the engineer running the test swapped out a set of cables for coat hangers with soldered-on speaker connections. Not a single one was then able to tell the difference between the Monster Cable and the hangers, and all agreed that the hangers sounded excellent. No wonder Monster has to rig HD displays. Still, we bet people still fall for the hype -- oh hey, if you're looking for the ultimate in sound, we've got half a meter of oxygen-free, triple-wrapped double-insulated Sonically Shielded AmpliSized Egyptian Llama cable here that we'll part ways with for just a couple grand.

[Via BoingBoing]

Monster and Andre Young offer up 'Beats by Dr. Dre' headphones

Here's a rather odd partnership: legendary rapper and producer Dr. Dre and Jimmy Iovine, Chairman of Interscope Geffen A&M Records, have teamed up with cable, line conditioner, and accessory powerhouse Monster to market a pair of high-end, high-priced headphones. The so-called "Beats by Dr. Dre" were supposedly tuned by the former N.W.A. member and Death Row founder himself (along with a little help from 'Head Monster' Noel Lee), and boast "rich, deep bass" which promises to keep your head ringin'. Scheduled to ship this spring, these over-the-head cans will sport a $400 price tag -- you know, just so you can be sure that this is in fact a Monster product

Microsoft talks third-party Zune accessories


You can't run around launching fancy new music players these days without a secondary offensive of cases and car chargers following close behind, and Microsoft's new Zunes have a veritable cavalry behind them. In addition to the official accessories we've already heard about from J Allard and crew, the company's lined up a number of third-party manufacturers to crank out 60 different Zune-friendly products, including Polk, Belkin, DLO, Monster, Altec Lansing, Targus, iHome, Memorex and Griffin. Microsoft's new pals will be releasing everything from speaker docks to RCA cables, so it looks like you'll be able to build a happy little home for that new Zune of yours when it launches next month.

Monster's CEDIA booth tour


To no one's surprise, Monster was out in force at this year's CEDIA, and it was probably packin' enough cabling to wire up the whole show by itself. 'Course, it also brought along its home control devices, wall mounts, power conditioners and the obligatory shag wagon, but notably, the Einstein Home Control System was no where to be found. The reason, along with an assortment of walkthrough pics, is over on EngadgetHD.

Monster's latest iPod streamer, the Wireless Audio Bridge

While the iPod remotes have gotten closer and closer to replicating the iPod interface, there's still really no replacement for the original -- which is why we've seen several products that effectively turn the iPod itself into a remote by beaming music from a dock connector-attached transmitter directly to a base station. Monster's new Wireless Audio Bridge brings a dash of style to this approach, with a minimalist black-and-chrome base station and a sleek transmitter. Specs of note include a 30-foot range over the oh-so-popular 2.4GHz channel, and a not-unreasonable $99 pricetag. No word on availability, but we wouldn't be surprised to see these popping up relatively soon.

Monster's iFreePlay cordless headphones for 2G Shuffle


Monster Cable has been known to dabble in the world of iPod accessories before, and while it's easy to give the company notorious for over marketing its flashy cabling knocks on just about anything, the iFreePlay contraption doesn't look half bad. The cordless wraparound headphones don't deviate too far from similar alternatives, but rather than communicating with your DAP via Bluetooth or RF, you can snap your 2G Shuffle right into the left earpiece and run along. The collapsible headphones weigh just 1.6-ounces, and while you do sacrifice some style for utility here, we've most certainly seen worse. So for runners looking to ditch that awful iSoundCap and avoid getting tangled all the while, Monster's iFreePlay apparatus can be picked up now for $49.95. Click through for a few more angles.

Monster's Einstein Home Control System walkthrough

After meeting up with B. Gates here at CES again our next goal was outfitting the official Engadget offices like his famously automated home. To that end, we checked in with Monster Cable and its Einstein Home Control System, previously sighted at CEDIA, in more fleshed out form. This completely customizable setup, based on what Monster claims is a totally open API that should allow other manufacturers to easily create compatible devices, promises to deliver whatever media you desire to any room in the house. Pictured above is the Nucleus, the all in one DVD player, VOIP phone and remotely accessed control center of the Einstein system. Pricing depends on what components are installed, but should come in under other similar setups, Check out the galleries for a closer look at the rest of the components.

Monster unveils Lifeware Media Center PCs / extenders

While there's been a plethora of new kit flowing from CES, media center extenders has certainly not stolen the limelight. Oddly enough, one of the first to announce such a device comes from the cabling company we all love to hate, as it introduces its forthcoming lineup of media center PCs and extenders. Additionally, Monster has partnered with Exceptional Innovation to bring Lifeware automation software onto their HTPCs, dubbing the customized package "Experience Lifeware." While details are all but nil on each, Monster said that the new lineup would fall in its newly-unveiled "Monster Life" brand, which seeks to create media-centric PCs for "distributing media around the home." Notably, the extenders could actually be integrated into PowerCenters, which are those unsightly devices that reportedly protect anything connected from a small nuclear disaster (or similar), potentially meaning that you'll be forced to purchase 18 additional AC outlets that you have absolutely no use for to take advantage of Monster's media center extender. Per usual, no word on pricing or availability just yet aside from knowing that the "package will be available through select (read: Best Buy) retailers," but history tells us that those who admire a good dollar-to-utility ratio will probably pass on this one.

PC MicroWorks's Vega super notebook tops out at over $7,000


Although it's a re-brand of another 20.1-inch laptop design, and it certainly isn't the first dual core, SLI capable notebook in the world, the step up in specifications that the new Vega laptop brings to the -- hopefully fortified -- table is quite impressive. When it's maxed-out, the Vega packs a dual core AMD Turion X2 processor, 20.1-inch 1,680 x 1,050 display, 4GB of DDR2 RAM, 600GB of storage, a dual layer Blu-Ray burner, and dual nVIDIA GeForce GO 7950GTX graphics cards running in SLI mode. Tack on options like EV-DO, GPS, and a TV tuner and you're looking at a desktop replacement to rule all others: until the Vega Mk.2 comes out, that is. The only drag, as always, is the price. For the above configuration you'll have to pay $7,175, or commit yourself and your family to a life of crime. We have a feeling your spouse won't be OK with that, so you'd better mark this one down on your "to do: if I win the lottery" list.

[Via Yahoo]
Follow us on Twitter
Engadget Video


AOL News

Joystiq

Download Squad

TUAW

BloggingStocks

Asylum

Autoblog

Switched.com

FanHouse

Autoblog Green