SuggestedRecording

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  • TiVo + Entertainment Weekly suggested recordings = ?

    by 
    Richard Lawler
    Richard Lawler
    08.27.2008

    Look TiVo, it's not like we enjoy having you on deathwatch, so the next thing we want to hear about is HD Amazon Unbox rentals, or a do everything tru2way box or...something. Direct marketing via our set-top box and this latest announcement -- automatic recordings based on suggestions from Time Warner's (the parent company of this blog) Entertainment Weekly -- just aren't cutting it. Broadband-enabled TiVo users can subscribe to EW's "What to Watch" picks and download EW.com video clips to watch on their TV. As much as we enjoy telling ( and being told) what to watch, most of us have a good idea of what we'd like to see on TV already. As part of a strategy it claims as a way to differentiate itself from generic cable & satellite DVRs it's already regarded as being significantly better than, it's not very inspiring.