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The past year or so we've heard a lot about beacon marketing and in particular, Apple's iBeacon. Now comes word from a company with its own beacon marketing platform -- Swirl Networks -- about the first tangible proof that indoor, location-based short-range beacon marketing is actually effective...

4 months ago 0 Comments
November 25, 2014 at 1:00PM
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Terry Farrell, senior product manager of Xbox Live entertainment, is pretty excited about the new Fall Dashboard update. As the individual who partners with first and third-party video content providers, he's the go-to guy to talk to about Microsoft's future plans for offering video content. Too ...

3 years ago 0 Comments
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Rather than taking a queue from Hothead Games and going with a bacon-themed title, Microsoft instead chose to name its new Xbox Live notification tool "Beacons." So close! General manager of Xbox Live Marc Whitten detailed the new service in a post-E3 conference letter to the gaming press, explai...

3 years ago 0 Comments