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Because nothing quite says "hip brand rejuvenation" like associating your channel with an 80-year-old magazine, NBCUniversal today announced the rebranding and makeover of its G4 television channel into "The Esquire Channel" (as in Esquire magazine). G4 primarily aired video game-centric programmi...

February 11th 2013 at 12:04pm 0 Comments
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The G4 television network stops being G4 on April 22, and with that, likely stops being something we cover. As reported late last year, Owner NBCUniversal will rebrand the formerly gaming-and-Cops-rerun channel as The Esquire Network, named after the magazine.The Esquire Network is described as "an...

February 11th 2013 at 9:30am 0 Comments
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Cable network G4 will be rebranded as the Esquire channel, acquiring the magazine's name and branding sometime in the early part of next year, The Hollywood Reporter, uhm, reports. The deal has been finalized between G4-owner NBCUniversal and Esquire-owner Hearst Corporation, according to The Holly...

December 8th 2012 at 10:30pm 0 Comments
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The iPad has yet to transform the publishing world as many expected it would, but some healthy competition from Android tablets should help to keep that process in motion. Zinio's reader app is now available on select Android 2.2, 2.3, and all 3.0 tablets, bringing Esquire, National Geographic, and...

May 31st 2011 at 10:14pm 0 Comments
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The Wall Street Journal is reporting that Hearst and Apple have come to an agreement over iPad magazine subscriptions. According to the WSJ, Hearst will begin selling a range of its magazines through iTunes for US$1.99 an issue or $19.99 for an annual subscription. Three magazines will kick o...

May 4th 2011 at 7:00pm 0 Comments
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Engadget reports that "people familiar with the matter" have stated The Wall Street Journal will be available on the iPad for a $17.99 a month subscription fee. The source comes from the Journal itself, so it's a pretty good bet this is accurate info. Engadget notes that the iPad subscription price...

March 25th 2010 at 9:30pm 0 Comments
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Remember that time last year when Esquire embedded an E Ink display in its front cover and everyone you know rushed out to buy one, and how the scheme saved the once-doomed print magazine market? Well, it appears that the periodical (and the industry as a whole) are again in need of a dramatic tech...

October 29th 2009 at 6:33pm 0 Comments