Post Thumbnail

"It's the hyperlink in the physical world" says a Microsoft PR man, giving us the most succinct definition of what Redmond's Tag initiative is all about. Having announced its alternative take on the barcode at CES 2009, Microsoft has been working behind the scenes on proliferating the use of these...

February 1st 2010 at 8:17am 0 Comments
Post Thumbnail

High Capacity Color Barcode: Microsoft's solution to the storage-deficient UPC. Up to two-pages of data can be stored in the four- and eight-color geometric patterns. That's double the amount a traditional UPC can store, according to BBC.The HCCB will find its way onto Xbox 360 discs (and standard D...

April 19th 2007 at 6:29pm 0 Comments
Post Thumbnail

Later this year Microsoft will incorporate a new High Capacity Color Barcode (HCCB) into all Xbox 360 games. The new colored barcode can hold twice as much data (3,500 characters) than a standard black and white UPC and has the ability to be read by digital cameras or cell phones. Microsoft says tha...

April 19th 2007 at 1:30pm 0 Comments
Post Thumbnail

While QR codes and their ilk have been big in Japan for years, they haven't exactly been quick to catch on 'round these parts, where we've had to be content with old school bar bodes for our product identification needs. Microsoft looks to be trying to change that situation, however, with the compan...

April 16th 2007 at 10:17pm 0 Comments