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What's in a logo? These days, it's everything -- it's one of the most recognizable symbols a company can have, and it appears Microsoft isn't taking its emblems lightly. Over the course of the past week we've noticed an interesting trend: the Windows Phone branding has shed the circle-based icon

3 years ago 0 Comments
August 2, 2011 at 2:24AM
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It ain't nearly as monumental as the day that YouTube actually started supporting high-def videos, but it'll certainly make those who routinely upload HD content a bit happier. We're talking about two new additions put forth by the YT team: HD preview images and a logoless playback option. Any ne

3 years ago 0 Comments
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Over in Acer HQ, it's out with the old and in with the new. Having bid ciao to former CEO Gianfranco Lanci, the Taiwanese company is now slapping a fresh coat of paint and a softer typeface upon its corporate identity. The new Acer green is lighter and brighter and the more rounded new shape looks

3 years ago 0 Comments
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Logos can be surprisingly divisive things, so the MIT Media Lab has decided to cheat a little bit with its new identity: it won't have just one logo, it'll have 40,000. You heard / read / imagined that right, the new Media Lab logo will simply be the concept of three intersecting \"spotlights,\" comp

3 years ago 0 Comments
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Something you already knew to be true has just been confirmed by Omnicom's Interbrand brand consultancy division: Apple reigns supreme in Hollywood films. Interbrand's Brandchannel website dug deep into the fetid bowels of product placement to reveal Hollywood's preferences (paid or personal) in th

3 years ago 0 Comments
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The lynchpin for all discussions of open web standards, HTML5, has been spruced up with a dedicated logo from its parent organization, the W3C. We'd wax poetic about it, but that job has already been done: \"It stands strong and true, resilient and universal as the markup you write. It shines as bri

3 years ago 0 Comments
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Been wondering about what impact Motorola's January split into two distinct entities will have on your humble consumption of consumer electronics? Well, after attending Moto's big Christmas do in London, we seem to have uncovered one of the biggies: the Droid maker is switching to a crimson new bra

4 years ago 0 Comments
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A vital, mind-boggling stat: back in 2007, Dell used to have 800 creative teams churning away on its brand identity around the globe. Talk about fragmentation! Well, the company that Michael built wasn't happy with the disparate messages its ever so slightly different logo variations were sending t

4 years ago 0 Comments
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We don't know how this one slipped past us, but somewhere in the past few weeks (on October 19th as far as we can tell), HP and Palm's logos got together to form what you see to the left: the HP Palm logo. The new, hybrid logo is on both Palm's website and Facebook page, so this should quell any fe

4 years ago 0 Comments
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With the estate of Philip K. Dick up in arms over the slightest commercial reference to his published works, we may come to regret the above headline. But it's worth the risk to bring more attention to this lovely, handcrafted Android pillow. Covered in fleece and filled with fluffy polyester for a

4 years ago 0 Comments