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You haven't misread that headline. As it gears up to open its first-ever restaurant in the country, Burger King India is turning to eBay to help drive sales. The world's second-largest burger outlet is hoping to persuade potential customers to pre-order burgers through the popular auction site. Fo

24 days ago 0 Comments
November 4, 2014 at 12:31PM
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Last week, Google announced the aptly named Android One, a plan to unite the myriad budget devices running its mobile operating system. But Sundar Pichai and crew aren't alone in banking on the singular power of one. No, Google's One is just one of many in the industry's recent past. It turns out,

4 months ago 0 Comments
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Apple made a hullabaloo over iOS 8's user-accessible privacy controls during its WWDC keynote, but it now appears that some of the biggest safeguards are under the hood. Security guru Frederic Jacobs has noticed that iOS 8 uses random network identifiers when scanning for WiFi access, and will onl

5 months ago 0 Comments
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It's no secret, HTC has an image problem. Despite consistently creating some of our favorite phones, it's failed to reach the heights of popularity of manufacturers like Samsung. That could soon change. In what is almost certainly not a coincidence, HTC has hired Samsung's former Chief Marketing O

7 months ago 0 Comments
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Samsung's track record on smartwatch marketing has been, shall we say, mixed. Its nostalgic sci-fi TV spot for the Galaxy Gear was a hit, but its awkward (and slightly creepy) romantic skier ad? Not so much. Give credit to the company for learning quickly, though, as its newly released TV commerci

7 months ago 0 Comments
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Did you catch the selfie that the Red Sox's David Ortiz took with President Barack Obama? That was a great instance of cultural zeitgeist, wasn't it? However, Samsung also has a deal with Ortiz that let it use the shot (taken with a Galaxy Note 3) in a Twitter ad -- and the White House isn't very

7 months ago 0 Comments
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There you are, leisurely perusing Twitter (as one does), when the stinking funk of marketing speak smacks your cerebellum like a Mack truck: \"Want to grow your presence on Twitter? Reach more people with your Tweets using Promoted Accounts. Learn more today!\" It has begun. Too serious? Perhaps, b

9 months ago 0 Comments
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There's a technological revolution going on; innovation is at all-time high; and we've seen it all before. While many of the devices we've seen this week are new and even exciting, the unending hymn of hyperbole that echoes through the halls of the LVCC is an old standard. For months leading up to

10 months ago 0 Comments
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The last time we caught up with news of Colin Giles was a year ago, right after some particularly downbeat Nokia financials, when he left the Finnish manufacturer to spend more time with his family. Now, having clocked up sufficient mileage in his station wagon, he's accepted a major role at Huawe

1 year ago 0 Comments