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Booyah has released an iPhone and iPod touch version of its Facebook game, InCrowd, and it's now available on the App Store. The app, like the very popular MyTown, uses location check-ins to create a game around social networking. But unlike MyTown, this app was originally released as a Facebook gam...

September 1st 2010 at 7:00pm 0 Comments
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Booyah's very popular MyTown app has updated again, this time bringing some more innovation to the "check-in" idea. Instead of just checking in to locations, the app will now "check-in" to various products with the iPhone's camera. So when you use a certain product, you can use the camera to scan a...

July 26th 2010 at 7:00pm 0 Comments
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Booyah has released MyTown 4.0 for the iPhone, the latest update to their extremely popular check-in game, and it adds a whole new round of social functions to the system. Properties that you own (which you get by checking-in at real-life properties) can now create items of their own, and different...

June 5th 2010 at 6:00pm 0 Comments
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I've lately been guessing that Booyah might eventually hook up with Ngmoco, since they're both iPhone gaming/app companies with somewhat similar goals that could help each other out. But it looks like Booyah doesn't need any help any more -- it's just raised a whopping $20 million from investors in...

May 18th 2010 at 9:00am 0 Comments
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MyTown is one of the hottest things going on the App Store right now in terms of social apps. As we mentioned in the interview with CEO Keith Lee a while back, they've actually got more users than Foursquare. The company has just released version 3.1 of the app, which introduces more collectible re...

May 6th 2010 at 9:00am 0 Comments
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Booyah has released version 3.0 of their MyTown location-based social networking app on the iPhone. As Keith Lee told me at GDC a few weeks ago, this app makes up the largest number of location-based social users on the platform, eclipsing even Foursquare and Gowalla in terms of users. And version...

March 26th 2010 at 8:00pm 0 Comments
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Apple's excited about mobile advertising (and it certainly seems like they're setting up a plan for local ads), but to devs, they say, "not so much." Apparently they've sent out a message that says location services should only be used to provide "beneficial information," not targeted advertising. A...

February 5th 2010 at 3:00pm 0 Comments
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There's a growing battle lately on the App Store over "check-in" apps -- Foursquare, Gowalla, and MyTown have all seen big gains in users lately (and a few other contenders have been roaming the periphery), and it looks like we're starting to see some innovation in the mix. Gowalla recently updated...

February 1st 2010 at 4:00pm 0 Comments
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I posted a few things last year about Booyah, an app that promised a lot, but turned out to be not much more than your standard social networking/check-in app. And despite a little hype around its introduction, Booyah had some trouble finding an audience. But the developers (former Blizzard folks s...

January 21st 2010 at 10:00pm 0 Comments