Indian government to SMS food alerts to poor, forgets poor lack cellphones

A regional government in India has decided to send out alerts via SMS to families in need when their 35kg monthly rice ration is ready to pickup. The system is set to cover as many as 3.4 million families -- or 60 percent of the region's population -- though the gents running the show were unsure how many families in need actuality had cell phones to receive the notice or the means to sign up. We really have to wonder why nobody stopped to consider that the poor in need of food to survive might not have cell phones to get these messages in the first place. Perhaps a cheapo prepaid could be part of this high tech recipe in the future?