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Apple's guided tour videos have featured an endless variety of creepy-android perfect "Apple Store employees" in the recent past, but we'd just like to take a moment and pour one out for OG Bob Borchers, who kicked off the entire series in 2007 with the original iPhone tours and followed 'em up wit...

June 28th 2009 at 8:51pm 0 Comments
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Apple's guided tour videos have featured an endless variety of creepy-android perfect "Apple Store employees" in the recent past, but we'd just like to take a moment and pour one out for OG Bob Borchers, who kicked off the entire series in 2007 with the original iPhone tours and followed 'em up wit...

June 28th 2009 at 8:51pm 0 Comments
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Who better to field questions about the iPhone than the guy from Apple's own guided tour video, right? Pioneer Press' Julio Ojeda-Zapata had a chance to chat with him on a couple occasions (turns out he's Bob Borchers, Apple's senior director of worldwide product marketing for the iPhone) and he wa...

July 16th 2007 at 5:56am 0 Comments