Imapc

04.09.09
New Laptop Hunters ad proves Macs are just for children
04.09.09

New Laptop Hunters ad proves Macs are just for children

digg_url = 'http://digg.com/microsoft/New_Microsoft_Laptop_Hunters_ad_says_Macs_are_for_kids'; Mic...

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03.27.09
Microsoft's new ad shows how people shop for computers in the real America
03.27.09

Microsoft's new ad shows how people shop for computers in the real America

Microsoft's latest ad -- a companion-piece to its new "Laptop Hunters" website -- stars "real perso...

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10.31.08
Microsoft placing "I'm a PC" recording booths outside Apple stores
10.31.08

Microsoft placing "I'm a PC" recording booths outside Apple stores

The Apple / Microsoft ad war keeps escalating -- while Apple continues to insist that John Hodgman...

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09.19.08
Analysis: Microsoft offers "I'm a PC" retort that falls flat
09.19.08

Analysis: Microsoft offers "I'm a PC" retort that falls flat

After canning Seinfeld, Microsoft is now starting stage two (planned all along, they say) of their...

By Mat Lu,   09.19.08
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09.18.08
Microsoft's "I'm a PC" ad gently alights upon the airwaves
09.18.08

Microsoft's "I'm a PC" ad gently alights upon the airwaves

Microsoft started airing its new "I'm a PC" advertisements on TV this evening, giving Mr. Seinfeld...

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10.06.06
John Hodgman not a PC, just plays one on TV
10.06.06

John Hodgman not a PC, just plays one on TV

Initially I found those Get a Mac commercials charming, but after a while I started to wonder why Ap...

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