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  • Early estimates say new iPad cuts Apple's profit margins

    by 
    Terrence O'Brien
    Terrence O'Brien
    03.09.2012

    These estimates are always to be taken with a grain of salt but, if UBM TechInsights is to be believed, Apple is cutting into its precious profit margins to keep the price of the iPad flat. According to the research firm, the total cost of components in the 16GB 4G model is around $310 -- not including assembly and shipping. With a final price of $629, Cupertino is pulling in about a 51 percent profit, a sizable drop from the estimated 56 percent profit margin on the similarly specced iPad 2 at launch. A large chunk of that increased cost of production is made up by the new retina display, which is estimated to cost around $70, and the LTE chipset, which UBM priced at $21. In contrast, current pricing on the panel in the iPad 2 and its 3G radio rest at around $50 and $10, respectively. We're sure Tim Cook isn't losing any sleep though, there are plenty of other ways to make up that lost dough -- like selling more iPads.

  • Apple iPad and Samsung Wave share a brain

    by 
    Tim Stevens
    Tim Stevens
    06.08.2010

    At his keynote yesterday, Steve Jobs very proudly touted the "wonderful" A4 processor, saying it was "designed by our own team" and, additionally, "is so good." That chip is the muscle inside the iPad and the new iPhone 4, but now we're finding that others are using it too... a little more quietly. We knew that Intrinsity was the company behind the (previously dubbed) Cortex A8 chip, and that Intrinsity worked with Samsung to develop and manufacture it. Now we're finding that Samsung is keeping a little of that sweet, sweet silicon for itself. The Samsung Wave uses a processor called the S5PC110A01, which UBM TechInsights has verified shares the same 1GHz A8 core as Apple's A4. No, Bada may not be showing quite the potential of iOS 4, and something tells us the new iPhone will be a bit more popular than the Wave, but it's safe to say these two handsets have definitely fallen from the same ARM family tree.