Now here's a way to make us show up for the previews. O2 has evidently figured out that getting moviegoers involved in the action is a good way to get more fundaments in seats, and starting next week, the first in-cinema interactive 3D game will be rolled out in 20 Vue theaters around the UK. The title, dubbed Asteroid Storm, will rely on two overhead cameras that recognize hand raises down below. In short, moviegoers simply move their hands to direct a damaged spaceship out of an asteroid belt, but there's no word on whether or not "everyone's a winner." Here's hoping not, chumps.

We heard earlier this morning that the GSM Pre was set for a UK launch, and now it sounds like things are coming together: The Guardian says the Palm's baby will launch on O2. That makes perfect sense, O2 owner Telefonica reportedly secured broad global rights to the Pre back in March. Of course, this is all yet to be official, but with actual GSM handsets floating around out there and an announcement expected next week, we're guessing we don't have too much longer to wait.

Elonex has been dabbling in small screen wares for quite some time now, so it's not a huge surprise to finally see it join the likes of BeBook, Sony and Amazon by introducing its very own eBook reader. Design wise, the 6-inch reader looks an awful lot like that played-out OEM model that everyone seems to start with, but hey, you won't find us kvetching about competition. The device is launching exclusively at Borders UK, and with that comes the new Borders eBook Download Store. With a 4GB expansion card, there's room for some 8,000 ebooks, and the 9 millimeter-thin frame ensures that this one won't bog you down too much. Interested consumers over in the UK can snap this one up right now for £189 ($311), and that price nets you 100 free ebooks, a charger, data cable and a great sense of pride.

[Thanks, Sam]

We heard way back at CES that a GSM Pre was in the works, but not until now have we heard who exactly in the world would be using it. According to confirmation received by T3, Palm is gearing up to disclose the whos, whats and wheres behind the UK launch next week, meaning that we've got seven days (give or take) to twiddle our thumbs until we know which carrier (O2 or Vodafone, most likely), how much and when it'll be available for purchase. We know it's agonizing, but at least you've a time frame to circle in your Trapper Keeper now, right?

Designed for search and rescue missions - which, let's face it, are only ever one loose word away from "search and destroy" - the SCRATCHbot uses its whiskers to detect disaster survivors in inhospitable or dangerous areas. The Bristol Robotics Laboratory developed the rat-inspired people searcher over the past 6 years and now hopes to find interest for it in underground and underwater projects where vision may be impaired. Far less heroic uses are also being contemplated, such as textile inspection and implementation inside intelligent vacuum cleaners that would be able to adjust their cleaning to the particular surface they sense. Video of the new bot coming to life is after the break.

It's already out in Japan and a few select countries in Europe, now Toshiba's skinny TG01 is hitting London on Thursday, July 9th. Presumably the invite will be met with an official UK launch of Tosh's deftly skinned Snapdragon handset with a Windows Mobile 6.1 core. Then again, it could be a lot of tech reporters eating mini triangular sandwiches slathered with pickle spread discussing the HTC Hero for four hours. We'll let you know next week.

The HTC Hero has made its first appearance on a UK carrier's website, but finds itself burdened with a teasing "coming soon" badge. Having talked to Orange, we can confirm previous reports that the device will be available for free on some, as yet undetermined but surely eye-gouging, price plans. The company said they are still testing the device and should have pricing information by tomorrow. Expect T-Mobile to quickly follow suit and unveil their Hero by another name (G1 Touch?), also fully subsidized. Both carriers will be offering the graphite edition of the phone, so if you have your heart set on the white Teflon-coated goodness, you may have to go the SIM-free route.

We doubt the July 15 delivery date is set in stone, but UK residents itching to get a little Hero in their lives are now able to pre-order HTC's latest for £429 ($708). That's pretty much what we'd expect for an unlocked set, but Orange is planning to offer the Hero free on contract, so we'd be inclined to hang on just a teensy bit longer. Video after the break.

[Via Phandroid]

So that "certain premium" for the UMD-less PSPgo? We may gripe about the $230 price tag here, but our friends across the pond might actually have it worse. Right now, while UK gamers are shelling out on average £100 (about $165 US) for a new PSP, the "guide price" for Go is currently set at around £230 ($370 US). Egregious? We think so, and it looks like British consumers might agree, as two independent retailers have reported zero pre-orders so far. Ouch. Of course, it's not indicative of the entire region, especially given there's no data here from the big chains, but as a "canary in a cage" indicator, it still doesn't sound good -- but hey, there's still plenty of time before its October 1 launch, and anything can happen.

[Via Joystiq]

We'll go ahead and hurt the feelings of those in Asia, North America and the Cook Islands: this here set is bound for the European market only (for now, anyway), but hey, at least we know the technology is here. Over in the UK, one Cello Electronics has issued the first HDTV that records OTA (Freeview) content directly to an SD card, giving users an easy option for shuffling recorded content to portable players. The set itself boasts twin TV tuners, a built-in EPG, split-screen functionality and an integrated DVD player; as for sizes, you'll find it in 22-, 26- and 32-inch flavors. Sadly, you'll be stuck with "just" 1,440 x 900 pixels and no HDMI socket, but those who couldn't care less can take ownership starting next month for TBD, £399.99 ($661) or £469.99 ($777) in order of mention.

Update: Cello pinged us to say that all three models do indeed have HDMI sockets. The larger two have a pair, while the 22-incher has one.

Of all the AC adapters stuffed into your personal item when globetrotting, the plug used in Merry Old England must surely be the most cumbersome -- its three copper prongs flung to the extremes of a giant block of plastic. That Victorian holdover gets a major re-do with this UK Folding Plug concept. The two horizontal prongs rotate themselves in-line with the top, vertical one, and the body of the adapter then folds in half, resulting in a thickness of about 1cm. Interestingly the plug would still work in either position, with a slimline power strip envisioned to accept three of these slender lovelies at once. It's positively brilliant, but is just a concept at this point, and while we don't have any news to pass along about its likelihood for production, surely some manufacturer will watch the video after the break and start churning these out by the millions.

[Via Pocket-lint]

Most of us have our sights squarely fixed on the iPhone 3G S launch today, but in the UK, there are a couple of other heavyweights that are finally hitting retail: the N86 8MP and the N97. All About Symbian is covering the launch live, though it looks like there isn't much chaos and bedlam outside the Regent Street store -- maybe it has something to do with that other flagship store reflected in the window?

What a difference 18 months makes, eh? The relative short line for today's iPhone 3G S launch at Apple's flagship Regent Street store in London could be attributed to any number of factors: the economy, the steep cost of upgrade for iPhone 3G owners, or the fact that Apple allowed for advanced iPhone 3G S orders with home delivery. Or maybe people just aren't willing to wait in line for a bump in speed, improved graphics, and video recording. We wouldn't call it apathy but the iPhone halo doesn't seem as shiny beneath a spotlight now shared with Android and the new Pre. Regardless, the iPhone 3G S is now on sale in the UK and a few more European countries with North America up next after a few degrees of the Earth's rotation.

Update: According to O2, sales for the 3G S have already surpassed numbers for the iPhone 3G during last year's launch. So it's possible that the pre-orders were in full effect here. However, you have to remember that Europe and O2 in the UK in particular had very serious problems meeting demand at the time of the iPhone 3G launch last year. So this statement likely says more about inventory management than it does the demand of the 3G S vs the 3G.

[images courtesy of Richard Lai and mrgeoffb]