Just four days after Apple announced that the beta version of the iPhone SDK would be available to developers, some 100,000 downloads have taken place. 'Course, it's not like we're shocked by Cupertino's latest horn tooting, but we've all ideas that number pales in comparison to the amount of requests for unlocks. Nevertheless, the real news from the Apple camp is that companies such as Namco and PopCap are apparently on board to bring titles such as Pac-man, Galaga, Bejeweled, Zuma and Peggle to the iPod touch / iPhone via App Store. Furthermore, Six Apart's CEO admitted that it's already developing a "native iPhone application for TypePad," and the VP of THQ Wireless implied that we'd be seeing some of its wares surface here as well. As for release dates? Your guess is as good as ours.

Man, Qtrax just can't stop over-hyping and under-delivering, can it? The company's trumpeting new deals today with EMI Publishing, Sony / ATV Music Publishing, and TVT Records, but of the three deals, only TVT will actually have music available for download. The deals with EMI and Sony / ATV are for publishing rights only, and since publishing companies only represent songwriters, and don't actually own the rights to the song recordings, Qtrax still can't offer songs to consumers. It's confusing, but Qtrax needs both types of deals to make things work. Still, considering that the EMI and Sony agreements are extensions of existing agreements, it's a little strange for Qtrax to hype them up -- if you're keeping score at home, this is essentially the same sort of half-truth Qtrax launched under, so it's pretty ballsy of the company to try and pull it again. On the other hand, getting TVT on board is no small feat -- TVT artists include Lil Jon, Ambulance LTD, Dude 'N Em, The Polyphonic Spree, and The Cinematics, so it looks like Qtrax might be getting better at this whole "signing actual deals with labels" thing.

Update: We had said in an earlier version of this post that several major labels had denied having deals in place with Qtrax -- while that's still true, the information was a few weeks old. The deals announced today are for real, but until Qtrax sorts out actual content-distribution rights, nothing's really changed.

[Via Tech Digest]

Looks like there's something to this "downloading music" thing after all -- just eight months after topping Amazon, iTunes has now passed Best Buy to become the number two music retailer in the US. Apple says 50 million customers have bought over 4 billion songs, with 20 million sold on Christmas day alone. That leaves just Wal-Mart in first place, but with the percentage of digital music sales growing each quarter, ol' Wally may not be safe for long.

Granted, there are some out there who've been dodging the whole "limitation" aspect of Netflix's Watch Instantly feature for a good while, but for the honest, upstanding citizens abiding by the rules, things are (seemingly) about to change for the better. According to a recent report from the AP, Netflix is gearing up to banish the time limits for online streaming on all but its el cheapo $4.99 plan, meaning that subscribers to every other plan will be able to watch online content as much as they'd like. In case you haven't connected the dots quite yet, it's being suggested that the move will be made to fend off the looming competition from Cupertino, and while this would undoubtedly increase costs, it doesn't seem as if the firm plans on hiking rates (at least initially) to compensate. Now that's a change we can live with.

Just a few months ago, we received word that DS demo downloads would be headed to the Wii, but if recent comments made by the Big N's own Reggie Fils-Aime are to be believed, entire games are also on the horizon. According to the New York Times, Reggie noted that "complete games as well as game samplers will be able to be downloaded into the Wii using its broadband connection, and then transferred wirelessly to the DS." Sadly, no definitive time frame for the service was revealed, but you can color us all kinds of intrigued.

[Via PCWorld]

If you're into DRM-free music, you have a reason to get pretty excited today. As speculated, Amazon has launched the public beta of its new digital music portal called Amazon MP3, which will feature two million songs from 180,000 artists and 20,000 labels, all without the painful and annoying restrictions of DRM. The press release claims that the site, which will include EMI and Universal tracks (take that, Jobs), will make separate songs available for $.89 or $.99, and boasts that all of the "top 100" tracks will be priced at the former, lower amount. Albums will range in cost from $5.99 to $9.99, with the best selling albums coming in at $8.99. Of course, since there's no DRM, users are free to throw the 256Kbps MP3s on any player they like, as well as burn CDs, copy to MiniDisc, and dump to 8-track.

Rhapsody America (the new Real / MTV partnership) wasn't the only thing that Real had up its sleeve today. Hot on the heels of the Universal snubbing of iTunes, and consequent announcement that the company would begin selling music via other outlets, comes today's news that the Rhapsody / Universal Music partnership has officially launched, at least in a limited "test" form, with the aim of selling UMG's catalog of thousands of tracks -- sans DRM -- via the Real Rhapsody service, charging $.89 per song for subscribers and $.99 for non-subscribers. Currently, only a select group of artists are up for grabs, including 50 Cent, Amy Winehouse, The Pussycat Dolls, The Police and Johnny Cash, though the plan is to make Universal's entire catalog available in the future. This announcement makes what we all knew was coming now abundantly clear -- the gloves have come off.

Joost, the hard-partyin', beta-stage releasin', streaming TV-service you've been watching on your PC appears to be making baby-steps towards integrating their service with somebody's third-party set-top box. Joost began making public statements this week suggesting that it's already in talks with manufacturers, although we don't know who or where. According to their executive VP of global advertising, "You will see Joost in the living room," which really only makes sense. Paradigm-shifting media delivery platform or not, people still seem to typically prefer to watch TV sitting on their couch and with their TV.

[Via BGR]

Remember how back in the day -- before software developers got wise to this sort of thing -- you could extend the life of some shareware indefinitely by simply winding back your machine's calendar every so often? Well according to tipster "Livesunkept" (a pseudonym, we suspect), a similar jury-rigged hack is all it takes to vastly extend your monthly allotment of viewing hours for Netflix's new Watch Now streaming video service. Normally Netflix keeps track of how long you've been watching, and correlates that number to the fee you pay each month, subtracting from your bank of minutes based on your subscription level (i.e. an $18 plan might give you 18 hours of streamed viewing). Always looking for a way to beat the system, Livesunkept discovered that if you disconnect your network adapter after a given movie has finished downloading (usually 15 to 20 minutes), and then clear your cache and cookies before reconnecting it at the end of the flick, Netflix will only charge you for a few minutes of viewing time even though you rightfully owe about two hours worth of credits. Now we don't really have time to watch movies around here -- thus no Netflix / Blockbuster subscriptions -- so we haven't been able to try this workaround out for ourselves and verify that it works. That's why we have commenters. So if you're a member of the Netflix posse, please do us a favor and report back after you've given this hack a whirl -- don't tell anyone else, though, or you'll risk ruining the supposed loophole for all the hard-working cheats and cheapskates out there.

[Thanks, Livesunkept]

Ah, the day we've all been waiting for has finally arrived -- well, sort of. Yeah, it is still a bill, but it's a refreshing start on a long overdue amendment. While content guardians (we're looking your way, MPAA / RIAA) have done their fair share of beating around the issue and insisting that DRM-laced content was the only way to go, consumers haven't exactly been thrilled about such limitations since day one. In yet another glorious case of red and blue coming together for the good of mankind, Rich Boucher (D-Va.) and John Dolittle (R-Calif.) introduced a breath of fresh air they call FAIR USE, or Freedom and Innovation Revitalizing U.S. Entrepreneurship. The idea, of course, is to simply "make it easier for digital media consumers to use the content they buy" by amending the Digital Millennium Copyright Act; according to the duo, the DMCA simply "goes too far by dramatically tilting the copyright balance toward complete copyright protection at the expense of the public's right to fair use." Boucher further substantiates his case for the most down-to-earth politician of all time by suggesting that if the DMCA remains unadulterated, "individuals will be less willing to purchase digital media" due to the unacceptable restrictions that come along with it. We'd ask for an amen, but we don't want to set off any minor earthquakes.

[Thanks, Kevin M.]

The "good guys" have tried to tempt college kids with free legal music for far too long to no avail, and after continuous failed attempts at gaining traction here in the US, it's no surprise that the RIAA would devote precious man-hours to concocting a most-wanted list of pirating schools. It should be noted that the top 25 is based on the amount of warnings sent out from the university to its students, and some schools may be omitted simply due to a lack of response on the administration's end. Nevertheless, it's reported that over three times as many infringement notices have been sent out during the 2006 - 2007 school year versus the year prior, but the RIAA did attribute some of that boost to its heightened awareness and tracking capabilities. Interestingly enough, the top spot holder doesn't seem to be overly concerned about its position, as Purdue feels the "service provider" shouldn't be the one lashing out at "criminals," essentially brushing that RIAA grief right off its shoulder. Still, we all know what you're here for, and that's to see if your alma mater made the dubious cut (full list after the jump), and while some here at Engadget can proudly proclaim to be in the top ten (ahem), drop us a comment and let us know where you stand.

[Via TWW]

Details are admittedly scant on this one, and we must remember that these disclosures are coming out of France, but nevertheless, word on the street is that "at least one of the four major record companies could move toward the sale of unrestricted digital files in the MP3 format within the coming months." Reportedly, executives of several anonymous technology companies that are meeting at Midem are pondering the move to unrestricted digital music downloads, which just years ago wasn't even a remote possibility. As expected, industry pressures are likely at the forefront here, as digital music sales, although 80-percent stronger than the year before, grew slower than they did in 2005 and failed to compensate for the decline in physical disc sales. Of course, we already knew that EMI Music gave (somewhat) of a green light to the idea, and VirginMega already has the groundwork laid for DRM-free MP3s to be loosed in France, but unrestricted, impartial major label music files flying around on US shores would certainly be a shift from days past. Granted, a few insiders are quite skeptical that these whispers will lead to actual results, and advise to not count on seeing DMR-free tunes for sale here anytime soon. Welcome to the "wait and see" game, folks.

Some folks just don't know when to quit, and apparently, Ruckus Network falls clearly into that category of beings. Looking past the brutal failure at American University and the growing data proving that stipulation-laced music simply doesn't fit in at college campuses across the nation, Ruckus is giving this idea one more go, and this time, it's 100-percent kinda-sorta gratis. While it's not too unusual to hear of indie / unsigned bands being distributed for free, this new deal supposedly offers up "major label bands" without charge to students holding an email address that ends in ".edu." The service will be completely ad-supported, and doesn't require any official "vow of support" from a university itself, and for alumni / faculty registering with their educational email, a $8.95 per month charge will purportedly be levied. The catch, however, is that the "free music" can only be played back on the person's PC, and transferring it to a DAP -- which must support DRM-WMA, by the way -- will run students $4.99 per month. Aside from this music rental fee, the service completely shuns Mac, iPod, and Zune owners, leaving us to wonder just how effective the service could be if the terms were even remotely attractive from the start. Regardless, the rigid service is available now for the few folks interested, but from the looks of things, we doubt it'll reverse the fortunes of Ruckus Network.

Chances are that anyone remotely in the loop these days would be familiar with "Kazaa" and "Skype," but only time will tell if folks warm up to "Joost." The duo who founded one of the most popular P2P networks as well as a mainstay in every VoIP conversation are finally naming (and launching) its video distribution service, aiming to "cheaply and efficiently distribute high-quality video over the internet" via the same P2P technology that has treated them so well thus far. Unfortunately for them, the road from here is quite rocky, especially when you consider the already well-established iTunes Movie Store, YouTube, and the variety of download-to-burn services currently available. Additionally, Joost has yet to nail down any "marquee partnerships with top film or TV producers," which will almost certainly make gaining marketshare an all but impossible chore. The one thing this rendition has going for it, however, is the general experience in comparison to other alternatives, as reports liken it to a "TiVo-like layout" that gives users next to total control over the content at hand. The company has stated that it will support itself with internet ads that behave like television commercials, which presumably won't come as any shock to consumers partaking in what Joost has to offer. Unfortunately, there's no hard details on when the newfound service will go live nor about what content will be served up, but regardless, a little more competition (and a little less dictatorship) in online video distribution is more than welcome.

With all the zany competition going on in the television world, it's not too surprising to see DISH Network hopping on the (quickly growing) movie download bandwagon. Apparently, the satellite provider is readying an IPTV service to offer "SD and HD quality movies, music, adult programs, entertainment news, and other services such as CinemaNow." While some of the content would presumably be free, other things like download-to-keep films would demand a one-time charge, and while the on-demand offerings could be accessed whenever you desire, "certain programs such as international channels and music services will be streamed in real time." Of course, the eventual success (or failure) of the program will likely depend on how zany (or reasonable) the pricing structure ends up being, and if all goes as planned, the service will reportedly go live on February 15th, 2007.

[Via PVRWire]