Nielsen

10.30.13
Majority of mobile users now use smartphones, blame those pesky teens
10.30.13

Majority of mobile users now use smartphones, blame those pesky teens

Nielsen's mobile report for Q3 2013 shows that more and more teens have convinced their parents to...

By M. Moon,   10.30.13
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10.28.13
Nielsen to add web viewers to future TV ratings, with a little help from Facebook
10.28.13

Nielsen to add web viewers to future TV ratings, with a little help from Facebook

After several months of testing within the industry, Nielsen is finally ready to reveal its effort...

By M. Smith,   10.28.13
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10.07.13
Nielsen Twitter TV Ratings launch with ABC's Scandal in the top spot this week
10.07.13

Nielsen Twitter TV Ratings launch with ABC's Scandal in the top spot this week

Nielsen announced late last year that it would create a rating system to track how much engagement...

By R. Lawler,   10.07.13
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08.06.13
Nielsen study shows connection between TV ratings and Twitter activity
08.06.13

Nielsen study shows connection between TV ratings and Twitter activity

In recent years, social media has altered the way we interact with each other, and according to a...

By M. Grey,   08.06.13
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05.08.13
Nielsen includes Internet viewers for the first time, estimates that there are now 115.6 million TV homes in the US
05.08.13

Nielsen includes Internet viewers for the first time, estimates that there are now 115.6 million TV homes in the US

Following a tweak in how Nielsen defines homes with TVs, it's noted a reversal in the two-year dec...

By M. Smith,   05.08.13
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04.30.13
Nielsen preparing 'Digital Program Ratings' pilot program to track streaming viewers
04.30.13

Nielsen preparing 'Digital Program Ratings' pilot program to track streaming viewers

According to the Wall Street Journal, Nielsen's TV ratings are about to get some company, with a s...

By R. Lawler,   04.30.13
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02.25.13
Nielsen compares mobile consumers across the globe, details the differences in how we connect
02.25.13

Nielsen compares mobile consumers across the globe, details the differences in how we connect

Right in-time with MWC, Nielsen's latest report provides some insight into how folks in different...

By J. Pollicino,   02.25.13
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02.21.13
Nielsen ratings expand definition of TV households to include internet-only viewers
02.21.13

Nielsen ratings expand definition of TV households to include internet-only viewers

The Nielsen Company has monitored TV audiences since 1950, but soon it will expand that definition...

By R. Lawler,   02.21.13
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12.17.12
Nielsen teams up with Twitter to create social TV ratings
12.17.12

Nielsen teams up with Twitter to create social TV ratings

Nielsen's long been the gold standard for TV ratings, and as our watching habits change, the firm'...

By M. Gorman,   12.17.12
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