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For too long Nielsen ratings have dealt with TV commercials and web ads as completely separate entities. Episodes of your favorite show streamed through a service like Hulu or from the channel's website often didn't get factored into the pricing and sales of television ads, and vice versa. That is

2 years ago 0 Comments
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A study by the Convergence Consulting Group, aptly titled \"The Battle for the North American Couch Potato,\" shows that nine percent of full-episode TV programs are being soaked up in front of a computer. The figure is expected to rise to 23-percent by 2010, and the study show where there's room for

6 years ago 0 Comments