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Playmate Pamela Horton: 'A gamer before I was ever a pretty girl'
You can draw a deep breath of relief -– Playboy Gamer Next Door and Miss October 2012 Pamela Horton is the real deal. "I'm not your typical Playmate," she confessed during a phone interview with WoW Insider. "I get told that a lot: 'You're different. You're not like other Playmates.' Because I'm not materialistic or I don't dress up all fancy and I don't know any designer names or anything like that. If you give me $300, I'm going to go to GameStop." Even so, it's not too often that Horton gets a chance to talk gaming during an interview. "This will be like my third interview anywhere related to WoW," she said. "Most of the time, people just want to talk about my being a Playmate and how I got there and what Hef's like." But all that could be about to change. Thanks to her years playing video games, the astute young Gamer Next Door is helping Playboy reach markets and engage content for which it's never before had a suitably games-savvy ambassador.
Playboy teams with Quattro Wireless for mobile venture
Thankfully, the previous rumors of a Playboy MVNO have been laid to rest (at least momentarily), but that hasn't stopped Playboy Enterprises from teaming up with Quattro Wireless "to provide Playboy content on mobile phones." Reportedly, "users of the mobile site will be able to view non-nude photos of Playboy playmates and read their personal interviews," and the phone-friendly site will also lead to music, game and book reviews along with access to the Playboy Advisor advice column. The content from the standard website is synced regularly to the mobile outlet through Quattro's GetMobile platform, and as expected, you'll find lots of targeted advertisements cluttering your diminutive screen should you chose to visit.[Via SlashPhone]
Marketing: N'Gai and his Playboy playmate
With cocktails in cheap plastic cups -- that's no way to treat a lady -- Newsweek's N'Gai Croal challenged Playboy's Miss May '98 to Madden NFL '07 on PS3. The hotel room gaming session was part of a special event set up for media and other people of publicity.Beyond the Super Bowl simulations littering the internet currently regarding who's going to win the Super Bowl today, the video game industry also brought their marketing prowess to the big game. Croal explains, "Electronic Arts is in town for its annual Madden Bowl challenge, co-sponsored this year by Microsoft ... The Playstation folks are still in town with Playstation Oasis, a series of day-long pool parties; a penthouse gift-bag suite; and the aforementioned Challenge a Playmate on PS3."Well, it's good to know that the Colts and Bears aren't the only teams bringing their A game.
