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Bitcoin's journey on the road to legitimacy has just taken a step backwards with the news that the Bitcoin Bowl is no more. The event was a tie-up between Bitcoin payment processor BitPay and ESPN to re-brand NCAA post-season game the St. Petersburg Bowl as the Bitcoin Bowl. According to CoinDesk,...

1 month ago 0 Comments
April 3, 2015 at 11:24AM
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Sony will reportedly not renew its FIFA sponsorship and will instead spend its money on structural reforms, according to Nikkei. The electronics giant began sponsoring the global soccer organization in 2005, signing an eight-year, 33 billion yen ($277 million using current rates) contract, which is...

6 months ago 0 Comments
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Back in March, the NFL reached a deal to make Bose its official audio provider -- nothing special at the time, especially given the league's fondness for technology agreements. However, it now looks like this pact is about to influence the headphones you see on camera. The NFL has confirmed to Rec...

7 months ago 0 Comments
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Bitcoin is about to hit the big leagues in a very literal sense -- it just got its first major sports sponsorship. BitPay has struck a deal with ESPN Events that will rename one post-season NCAA football game as the Bitcoin St. Petersburg Bowl through 2016. When the Bowl next kicks off, on Decembe...

11 months ago 0 Comments
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Did you catch the selfie that the Red Sox's David Ortiz took with President Barack Obama? That was a great instance of cultural zeitgeist, wasn't it? However, Samsung also has a deal with Ortiz that let it use the shot (taken with a Galaxy Note 3) in a Twitter ad -- and the White House isn't very ...

1 year ago 0 Comments
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Castle Crashers and Battleblock Theater developer The Behemoth is co-sponsoring the BitSummit festival this year. Set to to take place in Kyoto, Japan, the event offers a venue for independent developers to show off their games. It typically has the primary mission of bolstering the presence of Jap...

1 year ago 0 Comments
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As if managers of MLB teams didn't have enough to look forward to with the upcoming baseball season, many of 'em will be staring at one of these contraptions in the dugout. Today, T-Mobile announced a multi-year partnership with Major League Baseball in which the magenta carrier will provide an on...

2 years ago 0 Comments
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If you've noticed a lot of a hockey-themed subjects cropping up during your Draw Something playtime lately, it's not just because its hockey season and Zynga is trying to stay topical. Rather, it's all part of Draw Something's new advertising initiative, which allows sponsors to insert their brand/...

3 years ago 0 Comments
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We're starting to wonder what "limited resources" actually means over at Rovio. If you've got enough cash to send your product into space itself, and then turn around and also sponsor a Formula 1 driver's head, we get the feeling our definitions of "limited" vary by a few billion dollars. Heikki Ko...

3 years ago 0 Comments
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Pop law abounds in The Lawbringer, your weekly dose of WoW, the law, video games and the MMO genre. Mathew McCurley takes you through the world running parallel to the games we love and enjoy, full of rules, regulations, and esoteroic topics that slip through the cracks. Brand advertising has...

3 years ago 0 Comments
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If you're feeling charitable this year but don't want to take time to log out of your favorite MMO to make a donation, Trion Worlds is offering you the next best thing. October 15th marks the date of RIFT's Extra Life event, which will feature a 24-hour gaming marathon designed to put a little co...

3 years ago 0 Comments
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Steve Jobs wasn't the only CEO on stage at the D8 conference this week -- Rupert Murdoch, CEO of News Corp, also took the stage this week, and shared some sales figures for his company's iPad news apps. The Financial Times' app is the biggest winner, with 130,000 downloads, although that number is p...

4 years ago 0 Comments
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I posted a few things last year about Booyah, an app that promised a lot, but turned out to be not much more than your standard social networking/check-in app. And despite a little hype around its introduction, Booyah had some trouble finding an audience. But the developers (former Blizzard folks s...

5 years ago 0 Comments

The official Microsoft Sync blog (apparently the blog isn't official -- they fooled me) has posted a video interview (which you can see above) with Check Six, one of the high level World of Warcraft Arena teams showing up in tournaments lately. The video is somewhat tame, but that actually works in...

5 years ago 0 Comments
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If you've been following the latest official Alliance Tournament in EVE Online, you've probably been glued to the match videos being posted on Youtube. Every year as I watch the matches, I find myself wishing I'd entered even though my rag-tag group of pilots would probably get knocked out in the ...

5 years ago 0 Comments
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According to MCV, Sony Computer Entertainment Europe has renewed its contract to continue sponsoring the UEFA Champions League until 2012. SCEE has been with the European football league for over nine years, bringing PlayStation products to footy fans. For all the Americans reading this, wondering: ...

5 years ago 0 Comments