Apple shuffles hardware execs to make room for a mysterious new projectFormer hardware SVP Dan Riccio has a new project, but Apple didn't say what that project is.By R. Lawler, 01.25.2021
Amazon's latest AR shopping tool fills your space with virtual furnitureUnlike past versions, you can view multiple items at once.By C. Fisher, 08.25.2020
Sony AR app shows if a new TV will fit your roomYou won't have to break out the measuring tape.By J. Fingas, 05.14.2020
‘Pokémon Go’ will let you play with your monster pals 'soon'The game’s 'Buddy Adventure' feature is coming by 2020, says Niantic.By I. Bonifacic, 12.17.2019
Leaked screenshots show how Apple's tracker tags might work"Tag your everyday items... and never lose them again."By S. Dent, 09.20.2019
Apple could make the iPhone's NFC more useful at WWDCApps could support a wide range of smart cards and bus passes.By J. Fingas, 04.22.2019
Apple's new augmented reality exec shows how important the tech isIt's bigger than just animoji or Pokemon Go.By R. Lawler, 02.12.2019
Lego's augmented reality iOS app is ready for adventurePlaygrounds can bring Ninjago and other brick sets to life.By J. Fingas, 12.06.2018
Apple bought real-time video editing startup to boost its AR pushDanish company Spektral erases backgrounds from video, and now Apple owns it. By K. Bobst, 10.10.2018
Shopify offers iOS 12's AR features to its 600,000 storesThe ecommerce platform is taking advantage of Apple's AR Quick Look features.By S. Krishna, 09.18.2018
eBay uses iPhone head tracking to help you shop hands-freeHeadGaze could be crucial to people with limited motor skills.By J. Fingas, 09.11.2018
Magic Leap’s lackluster AR demo proves hardware is still hardConsumer AR has a lot of hurdles to overcome. By N. Lee, 07.20.2018
Lego is basically building AR ‘Sims’ for its playsetsThe first apps are due out later this year.By J. Conditt, 06.04.2018
Apple’s augmented reality is shared and persistentARKit 2.0 unlocks AR multiplayer and ‘permanent’ object placement.By T. Seppala, 06.04.2018
USA Today’s first AR app brings a rocket launch to your tableOr floor. Or any flat surface around you. By C. Low, 03.29.2018
An AR app returns stolen Gardner paintings to their frames'Hacking the Heist' superimposes the paintings using Apple's ARKit.By S. Krishna, 03.26.2018
The New York Times brings Bowie exhibit to your phone with ARThis is one of the few cross-platform augmented reality experiences. By R. LeFebvre, 03.21.2018
'Silent Streets' sequel beefs up the AR sleuthing on iOSReturn to the murky town of Snowport to solve more gothic crimes.By D. Cooper, 02.15.2018
iOS 11.3 will introduce new battery features and AR improvementsDevelopers can grab it now, but the final version will arrive in the spring.By S. Krishna, 01.24.2018