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Seriously, what will these marketing gurus think up next? As if banner ads and pop-ups weren't enough to draw our attention to whatever product a given company is attempting to sell, Dockers has reportedly whipped up the world's first motion-sensitive ad for Apple's iPhone. The so-called "shakable"...

March 16th 2009 at 1:02am 0 Comments
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Apparently July is a hot month for ad trials in Japan, as just weeks after a number of 65-inch digital posters were installed in a Tokyo train station, in flies word that yet another consumer-luring installation is being tested. Recruit and NTT Communications are delivering Scent-emitting LCD Displ...

July 28th 2008 at 10:52pm 0 Comments
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As the media giants look for more creative ways to snag our attention even for just a brief moment, Horizon Media is partnering with Backchannelmedia to introduce an all new method at the MGM Grand at Foxwoods, which opens on May 17th. Hailed as the "first ever" of its kind, the TV-to-Internet clic...

May 9th 2008 at 8:25pm 0 Comments
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Just in case you haven't learned enough about the forthcoming Samsung Instinct from our hands-on gallery / UI video walkthrough, Sammy has launched a promotional website designed to give you the skinny. Within the site, you can peer at a handful of press shots, get schooled on all of its features...

May 5th 2008 at 7:54am 0 Comments
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Just in case you haven't learned enough about the forthcoming Samsung Instinct from our hands-on gallery / UI video walkthrough, Sammy has launched a promotional website designed to give you the skinny. Within the site, you can peer at a handful of press shots, get schooled on all of its features a...

May 5th 2008 at 7:54am 0 Comments
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While the prospect of advertising the Game Boy to ourselves every day sounds pretty good, we're going to have to pass on this auction for one of the sweetest things you could put on your wall. As has always been our luck, we're sadly stuck in the unfortunate position of having no monies to spend on...

April 1st 2008 at 11:15am 0 Comments
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From hosting parties with Wii ambassadors to tagging along with touring bands, Nintendo has been pushing its new system in lots of creative ways. It's helped a lot to spread the word about the Wii to not just traditional gamers, but lapsed and non-gamers as well.Our latest issue of Nintendo Power ca...

May 5th 2007 at 7:00pm 0 Comments
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Where we come from, we were raised to believe that WAP-based content is intended to be simple, straight to the point, and free from distraction. After all, depending on the handset, you could be dealing with a bare minimum of screen real estate -- not to mention slow connections (in some areas, anyw...

December 27th 2006 at 7:31am 0 Comments
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Although Microsoft has patented an advertising "gotcha" to insert fresh plugs into previously recorded shows, Visible World and OpenTV are taking targeted advertising to a whole new level. While the systems have been trialed for some time now, Visible World's variable ad system will hit the mainstr...

December 22nd 2006 at 9:50am 0 Comments