Look, we know all about desperate -- those youngsters are cute and all, but any self-respecting parent starts having some seriously evil thoughts about three hours in to any road trip. In a presumed effort to keep you off of the evening news and in good standing with your relatives, AT&T is launching its CruiseCast in-car TV service today. If you'll recall, we knew the in-car satellite TV solution was being tested in various spots, but today marks the first day that the proverbial beta badge has been ripped off. Of course, such a unique offering ain't running anyone cheap, with the initial hardware package totaling $1,299 and the monthly fee ringing up at $28. If those numbers have yet to faze you, hop on past the break for a look at the channel lineup.

We always figured the digital photo frame market would have to grow up one day, and we're thrilled to know that day is coming soon. Over in Korea, Human-Rh has apparently showcased a couple of new frames that not only up the ante in terms of panel quality but also toss in a much-needed extra: mobile TV. The 7.6-inch HDPF-760D steals the show with a gorgeous AMOLED display and a built-in DMB tuner; the 8-inch HDPF-800D sticks with the traditional LCD, but it's available with a variety of tuners (1seg, T-DMB, DVB-T and CMMB) for regions around the globe. Naturally, both frames still do their basic duties of playing back slideshows, but the built-in WiFi also enables them to display information from internet-connected widgets. We're told that these arrive with 2GB of integrated memory, a multicard slot and a USB port, but mum's the word on pricing and release. Vid's after the break.

[Via OLED-Display]

While we Yanks are stuck with overpriced PNDs that suck down weather forecasts and pretend to alert us of upcoming traffic problems, folks overseas are using their navigators to watch fresh episodes of Top Gear. Navman, better known these days as Mio, has just outed two new satnav devices across the pond, both of which sport a built-in Freeview TV tuner, Bluetooth, Google search, walking mode and loads of POIs. The Spirit TV will arrive in both 4.7- and 7-inch flavors, with expected pricing hovering in the £200 ($306) to £300 ($459) range. For obvious reasons, we aren't expecting this one to head Stateside anytime soon, but those camping out in a Freeview territory should feel free to hit the read link for more hands-on shots.

Update: Slashgear got some hands-on video with the device, and considering that the TV tuner is modular, we could feasibly see a US-friendly one installed and shipped here. Yes, please. Thanks, Chris!

This one is still only in the very earliest stages, but it looks like MobiTV has taken advantage of the big National Association of Broadcasters Show in Vegas this week to show off a new mobile DTV service that it's developed in partnership with Sinclair and PBS, which it hopes will eventually find its way to a few interested cellular carriers. The service itself is a combination of free over-the-air DTV broadcasts (from PBS and the CW, at the moment) and subscription-based on-demand content, which would apparently be made available for a seven-day window and be delivered via mobile WiMAX. Unfortunately, there's no indication whatsoever of a potential roll-out, but it looks like MobiTV will be working hard during the next few days to woo some additional partners, so there's at least a slight chance that we could be hearing a few more details before the show wraps up later this week.

[Via Phone Scoop]

In the 22 city-strong foot race to get a live MPH-based mobile TV network up, running, and available to anyone who wants it, it looks like Washington DC's poised to come out on top. Raleigh has already deployed a handful of transmitters for the benefit of bus-goers, but the Open Mobile Video Coalition has announced that Washington DC's local CBS, PBS, NBC, and Ion affiliates plus a Fox-owned independent will all be ready to roll with MPH transmissions by late summer; of course, what remains to be seen is what sort of hardware will be ready to take advantage of the tech by then. We can likely count AT&T and Verizon out for offering MPH-enabled handsets seeing how they're still trying to figure out how to profit from their MediaFLO-based networks, so T-Mobile and Sprint's decisions to take a wait-and-see approach to the mobile TV phenomenon may really end up working in their favor here. Moving beyond the phones, it's said that Dell will be showing some sort of netbook this week with an integrated MPH tuner at the NAB show in Vegas this week, while Kenwood has in-car solutions in the works. As long as the broadcasts stay free -- which by all accounts they will -- the standard has a fighting chance at relevancy, assuming hardware comes to the table.

Qualcomm's fledgling FLO TV service might be on to something this time. President Bill Stone's announced plans to offer mobile broadcast to phones via add-on peripherals, including an iPhone 3.0-compatible antenna /chip accessory that's currently in the works, although without an estimated release window (Business Insider suggests it'll be ready sometime next year). The company's also looking into accessorizing Windows Mobile phones, either with a plug-in or some device that connects over Wi-Fi / Bluetooth. Seeing as the latest comScore statistics say less than one percent of all phone users watch mobile broadcast TV, which at the moment has to come built-in, this could prove to be a boon for the service -- assuming Q or the carriers can do something about those excessive pricing plans or fierce competition from Sling.

[Via Electronista]

Ah, so the rumors were true. As BlackBerry App World descends upon the masses today, a particularly unique service is launching alongside of it: QuickPlay Media's PrimeTime2Go. Unlike options from Sprint and AT&T, this alternative delivers video only over WiFi, though this arrangement does enable it to work on all carriers. The app will bring full-length television shows to certain BlackBerry smartphones, and with deals inked with NBC, CBS and MTV, we'd say the selection should be pretty good. As for details, it'll run users $7.99 per month, though it will only operate (initially, at least) on the BlackBerry Bold and Curve 8900, sold by AT&T and T-Mobile, respectively. So, is this the break that mobile TV has been waiting for? Or is this yet another option that better get used to being shunned?

RIM's pleading the fifth at the moment, but the timing here sure makes this rumor one we'd love to believe. With BlackBerry App World launching on April 1st and CTIA opening up in a matter of days, it seems the perfect time for RIM to introduce its very own television service for BlackBerry devices. NewTeeVee has it from "multiple [undisclosed] sources" that RIM will announce a "full-episode television service" for BB users; the interesting part, however, is that it will supposedly download content via WiFi, leaving open the possibility for this to be carrier-agnostic. Granted, mobile TV initiatives have been far from successful thus far, but who knows if the CrackBerry crowd is the one sect willing to watch full episodes of The Cosby Show on a diminutive, low-res screen?

[Via mocoNews]

Mobile TV hasn't even taken off in the cellphone market, but it's already looking to take another sector by storm. AT&T has announced here at CES that its CruiseCast in-car satellite TV service will be launching this Spring, and we're told to expect 22 channels initially and 20 sat radio stations to boot. Not surprisingly, the system will set you back somethin' fierce: it'll cost $1,299 for the kit and $28 per month for the service. From the start, the channel lineup will include Disney Channel, Discovery Kids, Animal Planet, Nickelodeon, Cartoon Network Mobile, USA, MSNBC, CNN Mobile Live and CNBC (among others), and you'll be required to install a three pound 11.3- x 10.3- x 4.3-inch antenna on the roof of your vehicle. Oh, and if you're looking for a little test drive before you buy in, Avis and Budget are expected to make it available in some locales for $9 a day or $63 per week.

[Via PC World]

Qualcomm's MediaFLO tech was originally intended for screens so small that resolution, artifacting, and wholesale crappiness don't really matter, but when you're building out a whole new wireless network for this thing, monetization is a high priority wherever you can find it. To that end, Audiovox is lending a helping hand with a new receiver launching later this year that'll plug into most in-car video systems and deliver MediaFLO programming straight to your back seat, your front seat, or whatever bizarre place (engine compartment, maybe?) you've mounted a display. We weren't terribly impressed with the video quality; generally speaking, DVD is probably the better entertainment option here, but if live shows are a must-have for you, this is just about the only cheap, easy way to roll. We're told 10 to 15 channels will be available at launch -- but unfortunately, Audiovox says that neither AT&T's nor Verizon's exclusive channels will be part of the lineup. Pricing hasn't been announced; if we had to guess, we'd figure on something like $20 per month, so you'd better really desperately need blurry TV when the drive gets boring.

If you're American, don't even pretend you care about this. 'Cause you don't care about mobile TV at all, and we've got the facts to prove it. For those parked in Japan, though, you have every right to get jazzed. Softbank's 1seg TV tuner / battery charger has finally been loosed on the carrier's home turf, and the lucky cats over at DVICE were able to acquire one and give it a whirl. Setup was said to be a breeze, the 1seg pickup was crystal clear and the device itself was satisfactorily lightweight. As for downsides, the entire app is in Japanese, and even with the extra juice, watching TV on the go zapped the life out in around an hour with brightness maxed. Check the full writeup and unboxing gallery in the read link below.

[Via OhGizmo]

The only information we had on LG's heretofore elusive KB770 was a not-at-all detailed FCC report. Now, however, we're getting our first good glimpse courtesy of a thorough review and hands-on extravaganza originating in the Czech Republic. LG has clearly designed this one with mobile TV and multimedia in mind, and that huge retractable antenna should make for easy reception for those in DVB-T territories. The overall design isn't a great departure from other like-minded handsets (read: the Vu), though critics did find the UI impressively simple to navigate and use. Sadly, the actual quality of the mobile TV -- which, again, is the main selling point here -- left a bit to be desired. All in all, the KB770 just didn't seem to execute as well as it should given the 8,900CZK ($471) price tag, but if you're still interested in seeing what it looks like from every angle imaginable (yes, even that one), the read link should be the next place your browser points to.

[Thanks, Daniel]

Say you're James Bond (or similar), and for once, you're actually not the one behind the wheel. While you're being chauffeured around the elegant Italian countryside at breakneck speeds, you'll probably want a little live TV entertainment from the back seat. Enter Microtune's MicroTuner, a "first-of-its-kind tuner chip for high-speed in-car TV." Put simply, the MT2067 is built to provide "superior, stable TV reception for passengers in vehicles traveling at top speeds along the autobahn or highway," and supposedly, it can retain a clear signal whilst motoring at 125 miles-per-hour. Better still, it's supports worldwide analog / digital terrestrial standards including NTSC, PAL, SECAM, DVB-T, DVB-H, ISDB-T, DTMB, ATSC and ATSC-M/H. $20 says this comes integrated into next year's TV-infused line of Bentley motorcars.

Merely weeks after a handful of TV broadcasters voiced their approval of the MPH mobile TV standard, the almighty ATSC has elevated its specification for Mobile Digital Television to Candidate Standard status. Or it will early next week, based on the futuristic December 1st date on the press release. Anywho, the thumbs-up brings the standard one huge step closer to actual implementation in the United States, though a final standard isn't apt to be agreed upon until late next year. Not that the delay is really a problem -- after all, a grand total of 19 people in this great nation even care about TV on the go, right?

[Via mocoNews]

The National Football League and Sprint have been tied up in one form or fashion for years now, but the relationship is finally rounding third and heading for home. All mixed analogies aside, what we're saying is that the feature you've been clamoring for has finally arrived, and beginning tonight, select Sprint subscribers will be able to watch the entire Cleveland Browns vs. Denver Broncos tilt on their handset. Obviously, you'll need a Sprint TV-capable handset and an Everything Plan (or a $15 per month add-on) in order to tune in, but tonight's game -- which kicks off at 8:00PM ET on the NFL Network -- will be the first of eight games (televised solely on that network) to air via Sprint. Whether or not The Now Network can keep up with the action, however, remains to be seen.