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AOL strikes deal with YouTube to start streaming content from various brands

Edgar Alvarez, @abcdedgar
October 1, 2012
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AOL's continuing push to boost its video presence on as many internet places as possible has just secured many of the company's brands a spotlight inside one of the world's biggest sites. According to AllThingsD, AOL and YouTube have inked a deal that will bring "branded channels" with content from sites such as Huffington Post, TechCrunch, Moviefone and even clips from the recently launched HuffPost Live over to the video streaming platform. And while AOL did previously offer some tidbits on YouTube, this move is expected to better solidify and highlight the vid work from properties like the ones mentioned above -- which, of course, could only be accomplished by reaching a new "everyone wins" type of revenue sharing agreement.

[Disclosure: Engadget is part of the AOL family]

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