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BMW DriveNow EV car sharing comes to San Francisco Bay Area, ParkNow follows suit
BMW kicked off its DriveNow car sharing service in its home country last year to see if urban EV rentals would catch on. Something must have clicked in Germany, as the automaker is exporting the concept to the San Francisco Bay Area as of September. DriveNow's initial fleet of 70 ActiveE vehicles will rely on a different business model after getting its American visa: the service drops the strictly by-the-minute model of the German operation in favor of a $12 base fee for a half-hour's trip, with a 32 cents per minute rate kicking in only during longer drives. Travelers will have to drop off the cars at specified stations, too. There's a consolation for the trouble through a ParkNow reservation service, which locks in a parking space at a guaranteed rate and navigates there through an iPhone app or the web. Just be aware that those spaces will be limited -- only eight DriveNow stations and 14 ParkNow lots are active, which doesn't afford a lot of free roaming even after discounting the lack of immediate plans for other US cities. We're nonetheless glad that Bay Area locals without their own ride will have an easier time staying green for their cross-city jaunts.
CE-Oh no he didn't!: BMW exec says electric vehicles 'won't work,' but would love to sell you one anyway
Jim O'Donnell, CEO and chairman of BMW North America, recently sat down with the Detroit News to discuss the ActiveE -- an electric version of BMW's 1 Series coupe, available for lease in the US this fall. Most CEOs would've probably used the opportunity to wax PR poetic about their company's bold, forward-looking ethos, because that's what CEOs do. O'Donnell, however, used the occasion to let us in on a dirty little secret: EVs don't actually work. According to O'Donnell's undoubtedly robust calculations, EVs won't work for "at least 90-percent" of the human population, at current battery ranges. The situation is so dire, in fact, that the US government shouldn't even bother wasting its $7,500 tax credits on frivolous things like innovation, national security and clean air. "I believe in a free economy. I think we should abolish all tax credits. What they are doing is putting a bet on technology, which is not appropriate. As a taxpayer, I am not sure this is the right way to go." O'Donnell went on to say he's "far more optimistic" about diesel's chances of increasing BMW's US market share -- because, you know, it's not like the oil industry gets any tax breaks, or anything. And it's not like diverting some money away from oil subsidies and putting it toward EV technology would create the "level playing field" that O'Donnell and his company so desperately need. No siree, the US energy market is just as pure and fair as it's always been -- and it certainly doesn't deserve to be corrupted by an EV tax credit pestilence. That said, O'Donnell would still really appreciate it if we buy the battery-powered i3 when it launches in 2013. Who knows? He may even throw in a free bridge, too.
BMW to show a pair of EVs at Geneva, one rather more futuristic than the other (video)
The next major auto show is nearly upon us, and BMW is tipping its hat to reveal a few of its plans. The pride of Bavaria will show off a pair of EVs at the show, starting with the official debut of the ActiveE, an electrified version of the 1 Series coupe that has three battery packs (under the hood, in the transmission tunnel, and under the rear seats) for proper weight balance. With 168hp on tap it should be reasonably fun to drive, though a top speed of 90mph makes it a poor choice for Autobahning. Also on display will be the Vision ConnectedDrive, looking a little like a topless Vision EfficientDynamics and surely sparkling with concept tech that we won't see on the road for at least a decade -- if ever. Promo videos of both embedded below, perfect for spending a few minutes in automotive wonderland.
BMW commits to Megacity EV by 2013, will start by testing ActiveE all-electric 1 series next year
BMW's first all-electric regular series production vehicle, the Megacity EV, has now been set in stone and inserted into the company's roadmap for a commercial launch in 2012 or 2013. The Bavarian automaker has gone official with word that it plans to use its Leipzig assembly plant to produce the car and further notes that it'll feature a similar setup to the ActiveE concept (pictured above), which is set for field testing in 2011. Essentially a 1 series that feeds off the electric grid rather than the nearest diesel pump, the ActiveE runs off an array of lithium-ion batteries á la the well liked but recently troubled Tesla Roadster, and will serve as a test mule for refining the underlying technology. Generating up to 170bhp might not sound all that impressive, but it should be more than sufficient for the urban commuters these vehicles will be aimed at. Now we just need Mercedes and Audi to match that release schedule and the electric car should finally have its day in the mainstream sun.
