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The set-top that tries to do everything

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The Fire TV is a compelling proposition, so long as you're already locked into the Amazon ecosystem. It's fast, powerful and priced in line with its higher-end competition. The addition of a single game controller for $40 gives access to gaming that doesn't take the place of a console, but suits the need of generation raised on tablets and smartphones. The relatively high controller price (compared to the box itself) makes multiplayer a bit dodgy, so if you're looking for couch co-op, that's something to think about. The preferential inclusion of Amazon services is a bit of a hurdle too, but if you already have a Kindle Fire and Prime subscription, it makes more sense.

As a general-purpose photo, video and music streamer, though, even features like ASAP and its high-powered processor aren't quite enough to separate Fire TV from the pack. It's a worthy option, but far from the best, and we'll need some time to see how well it's supported by games, apps and services to see if Amazon can become a serious hardware player in the living room. Version 2.0 will probably be where all our questions are answered.

Buy It:

$99.00

90-Day Price History

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high
$99
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$84

Critic reviews

8.0
15 reviews
  • Media support
    7.3
  • Video quality
    8.0
  • Audio quality
    6.0
  • Ease of use
    7.9
  • Design and form factor
    9.1

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User reviews

8.0
3 reviews
  • Media support | 1 comment
    6.7
  • Video quality
    9.3
  • Audio quality
    8.7
  • Ease of use
    8.0
  • Design and form factor
    7.3
8.0
Engadget Apr 9, 2014

The Fire TV should be impressive -- it's faster and better equipped than most of the other media streamers out there, and does it all at a decent price. Right now though, features like gaming, voice search and ASAP are barely helping it keep pace with the competition.

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9.0
PC Mag Apr 3, 2014

Amazon's approach to Android is overly curated, and a lot of its power will remain untapped for most users, but for a $100 media hub the Fire TV stands out.

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9.0
Sound+Vision Apr 8, 2014

Given Amazon’s resources and the Fire TV’s likely commercial success despite its initial failings, it has the potential to quickly become one of the top players out there.

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8.0
Gizmodo Apr 4, 2014

Let's make one thing perfectly clear: if you pay $100 for Amazon Fire TV, you are essentially paying for the speed, voice search, and games (especially the games). If that's what you want, then fine, sure, go for it. But be sure you know what you're getting.

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9.0
Home Theater Review May 28, 2014

The $99 Fire TV is an impressive debut for Amazon; in a crowded market of streaming media players, its voice search, speed, content-centered interface, and gaming features help distinguish it from the pack.

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8.0
TechHive Apr 10, 2014

Fire TV is the best set-top box for watching Prime Instant Video and other Amazon content, and it's a solid option for Netflix and Hulu Plus too.

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8.0
Pocket-Lint Jun 25, 2014

While the fate of Fire TV is still to be decided, we can confirm Amazon has tried. Like, really tried. Fire TV is pretty, powerful and has cool software tricks and impressive voice capabilities.

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7.0
Reviewed.com Televisions Apr 11, 2014

Hopefully, Fire TV's next iteration will add some much-needed content like HBO GO, USB media support, a better way to stream your own media files, and universal search. Prime fanatics are in for a treat, but everyone else should carefully weigh the options.

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9.0
The Verge Apr 4, 2014

Thanks to features such as X-Ray, voice search, photo and music integration, the Fire TV is by far the best way to watch content from Amazon’s own Instant Video service.

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8.0
TechRadar Apr 9, 2014

If you are significantly bought in to Amazon's services, it's hard to go wrong with this box. However, if you are not an Amazon customer or even an Amazon customer who doesn't have or want Amazon Prime, then you might think twice.

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7.0
ChipChick Apr 6, 2014

If you are invested in the Amazon eco-system, a heavy Amazon Prime user, or if you’re looking for a streamer that also offers a near console-like experience on a budget – than you’ll be really happy with the Fire TV.

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6.0
HD Guru Apr 15, 2014

It’s just… overpriced. Roku offers more content, Apple too, plus the latter’s integration with iTunes on your PC. So if you only have $100 to spend on a media streamer, there are better options.

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8.0
HotHardware May 16, 2014

We recommend it as an affordable internet, services, gaming and movie content streaming device that competes well with some of the best connected media type set top boxes available currently.

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8.0
FlatPanelsHD Jun 25, 2014

All in all, Amazon Fire TV is an interesting new TV platform and we can see Amazon competing with Apple and Google for a place in your living room in the near future. However, the lack of "Airplay" functionality in Fire TV means that Apple TV is still a much better choice for Apple owners.

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6.0
ReadWriteWeb Apr 4, 2014

For the same price, you might as well buy an Apple TV right now, or, better yet, wait until Apple releases its major update to the Apple TV within the next few months.

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First Looks

product preview
Engadget Apr 2, 2014

During our brief time with the device is was every bit as quick and impressive as it was during the on-stage demo. Voice searches were quick, if not exactly flawless thanks to the rather noisy demo area. It was less than a second from when I finished speaking to when the results popped up on screen.

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product preview
CNET Apr 2, 2014

The device itself has a familiar set top box look, although its slimmer than average; Amazon says Fire TV is thinner than a dime standing on its edge. Around the back, you get all the typical connections, including HDMI, an optical audio output, Ethernet and USB.

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product preview
Gizmodo Apr 2, 2014

There's a lot of good about about Fire TV based on our brief hands on, but some bad as well. The $100 price tag isn't quite as competitive as we'd expect, in a world of $35 Chromecasts and $50 Rokus. And it lacks HBO GO, which really sucks.

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product preview
TechCrunch Apr 2, 2014

In terms of UI, I’m still undecided. Everything new takes some getting used to, but the dual panels on the left side, for FireTV options and then the subsequent categories for each of those options, has been confusing.

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product preview
Wired Apr 9, 2014

Just like iPhone did to the dedicated handheld gaming market, Fire TV (or something like it) could seriously disrupt consoles over the next generation. Out of the box this week, it’s not exactly setting the world on fire immediately.

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product preview
Pocket-Lint Apr 2, 2014

That said, Amazon's entire Fire set-top box setup looks rather slick. Nothing is too big or bulky. It's all small and cutting-edge in appearance.

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product preview
PC Advisor Apr 2, 2014

The Fire TV is runs on Android and as you would expect is hooked up to the firm's Prime Instant Video service for films and TV shows. However, you can also access other services from the little black box including Pandora, Spotify, YouTube, Vevo and Crackle.

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product preview
Time Apr 3, 2014

A couple of days ago, there were only two viable competitors in the market for small, simple, affordable TV boxes: Roku and Apple. Now there are three–and it’ll be fun to see where Amazon, which takes categories seriously when it gets into them, goes from here.

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product preview
The Verge Apr 2, 2014

It feels faster and more intuitive than a Roku, it's easier for the average human to understand than a Chromecast, and the voice search on the remote is definitely nicer than pecking things out on the Apple TV.

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product preview
TechRadar Apr 2, 2014

Amazon seems to have pulled off a very impressive feat here, turning in a box that's powerful under the hood, but with a simplified user experience that will click with users.

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product preview
VentureBeat Apr 2, 2014

I may warm up to Amazon’s game controller over time, but after testing it out a bit at the media event today, I can’t imagine any hardcore gamers are going to be satisfied with it.

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product preview
Android Central Apr 3, 2014

With a footprint roughly half the size of a Nexus 7 sitting on a table and twice the thickness of the tablet, the Fire TV isn't exactly small. It is nicely designed to just get out of the way, though. There's no crazy shape, port layout or flashy branding.

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5.0
gnoegel gnoegel

While I currently own the Amazon Fire Tv, looking back I should have waited. The reason I say this is because not only does it seem not quite finished, but slightly misleading in some areas. Don't get me wrong the specs of this box are very impressive, but... Menu/UI - The home screen leaves a...

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How it stacks up

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