Nielsen steps up its tracking of digital gaming and esports
It has acquired SuperData Research to improve its gaming division.
Nielsen to include YouTube TV viewing figures in its local ratings
As users cut cords, streaming services are a key part of audience numbers.
34 major tech companies are uniting to fight cyberattacks
Dell, Facebook, HP and Microsoft are a few of the big names involved.
Nielsen ratings give credit for Facebook, YouTube and Hulu views
This will allow content creators to better display how their media is being consumed.
Nielsen counts live Hulu and YouTube TV streams for its ratings
Their data will be bundled into traditional C3 and C7 reports to advertisers.
Almost every adult still watches TV the old-fashioned way
On an actual TV.
AT&T's deal with Nielsen promises more accurate TV ratings
DirecTV and U-Verse will provide clearer data on what you're really watching.
Streaming topped all forms of US music consumption in 2016
More songs were streamed per day than downloads for the entire year.
Nielsen starts breaking down TV streams by device next month
The measurement minded folks want content providers to know what you're watching on.