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Fashion and technology will inevitably become one
There's no denying that the technology world is obsessed with fashion. Amazon, Apple and Google, three of the biggest names in tech, are all trying to carve their own path into the fashion space. Apple's doing so with fancy smartwatches; Amazon with a shopping platform and voice-controlled cameras; and Google with conductive fabrics embedded in a smart jacket made by Levi's. And the interest is mutual. Fashion designer Karl Lagerfeld, Chanel's creative director, has expressed his love for tech by experimenting with partially 3D-printed pieces and runway shows that simulate a rocket launch. He's not the only one either. Zac Posen, with help from fashion house Marchesa, worked with IBM's Watson supercomputer to create a cognitive dress that lights up and changes colors based on activity on social media.
Amazon's Echo Look app is ready for your fashionable selfies
Amazon still hasn't said when it plans to ship its new Echo Look camera, but it appears that will be happening very soon. The company has started rolling out companion iOS and Android apps for the device, which costs $200 and is only available via invite to Prime customers -- at least for the time being. To refresh your mind, Echo Look is an Alexa-powered camera for people who want to take pictures or videos of their daily outfits, enhanced by an artificial intelligence algorithm that'll learn your habits and make clothes recommendations based on that.
Fossil hopes you’ll like one of its 300 smartwatches
Back in March, Fossil revealed its plans to introduce 300 smartwatches in 2017, including a mix of hybrid analogs and others running Android Wear 2.0. The new wearables come from Fossil itself as well as brands like Misfit, Diesel, Emporio Armani and Skagen, all of which are owned by parent company Fossil Group. The firm says the idea here is to offer consumers more choices, since not everyone likes the same style of watch. Pictured above, for one, is Skagen's Hagen Connected Steel-Mesh, a $220 hybrid smartwatch with a traditional design and features such as activity tracking, sleep monitoring and support for phone notifications.
Luxury fashion brands slowly embrace internet shopping
Luxury fashion brands have been notoriously reluctant to embrace the internet. While you can find their wares on some third-party stores, you typically have to visit an old-fashioned retail store if you want to buy straight from the source. However, that's set to change. LVMH, the owner of many of the world's biggest luxury brands (including Bulgari, Givenchy and Louis Vuitton), is launching its own online store in June.
Instagram influencers fanned the flames of Fyre Festival hype
When tech entrepreneur Billy McFarland and rapper Ja Rule (born Jeffrey Atkins) created Fyre Festival, a music event in the Bahamas for the selfie generation, they never imagined their idea would be on the receiving end of seven fraud and negligence class-action lawsuits (including one seeking $100 million) by the end. And that end came quicker than they'd imagined: After poor planning by organizers left people stranded at airports, without lodging and eating cheese sandwiches instead of the five-star meals promised, Bahamas officials decided to shut down the festival on opening day. "The event organizers assured us that all measures were taken to ensure a safe and successful event," the Bahamas Ministry of Tourism said in a statement, "but clearly they did not have the capacity to execute an event of this scale."
Twitter wants to be your home for watching live shows
Twitter's livestreamed content has been mostly sports and politics over the last few years, with fans able to watch and tweet about the latest boxing match or presidential debate right on Twitter itself. The company is set to double down on the strategy with twelve new content deals for news, sports, and live entertainment. The deals were announced today at an event with CEO Jack Dorsey and a host of other Twitter executives who took the stage with NBA commissioner Adam Silver, various sports stars like NFL's A.J. Green and even Tony Award-winner Audra McDonald.
Why Amazon wants to replace your mirror with a camera
Years ago, if someone told you they were buying a camera for their bedroom, you'd imagine they were planning something naughty. But times have changed, and Amazon believes you'll spend $200 on a camera that's both an extension of your smart home and the ultimate fashion accessory. The Echo Look is designed to help you look your best every morning, guiding and improving your style every time it's used. But what it represents, and what Amazon gets out of it, could be a much bigger deal for the future of fashion.
Amazon Echo Look is a voice-controlled camera for fashion tips
Amazon's Echo smart speakers just went in an unusual (but potentially very helpful) new direction. Meet Echo Look, an Alexa-powered camera designed around taking your own fashion photos and videos. If you want to show off your daily wardrobe, you just have to ask the Look to take a snapshot -- you don't have to take a selfie in front of a mirror to get a full-length picture. And since it includes a depth-sensing camera, it can blur the background to make shots pop. The real party tricks come when you're not sure about your outfit, however.
Adidas will sell more shoes partially made with ocean trash
In honor of tomorrow's Earth Day celebrations, Adidas is unveiling yet another collaboration with Parley, an organization that focuses on protecting oceans from being polluted. This includes three new models of its flagship running shoe, the original Ultra Boost, Ultra Boost Uncaged and Ultra Boost X, all of which feature a Primeknit upper made mostly (95 percent) from marine plastic debris. Adidas says about 11 bottles of plastic were used for each shoe, with the set being part of the company's overall commitment to sustainability. All in all, Adidas plans to make at least one million more pairs like these by the end of 2017.
Of course there's a 'Candy Crush' fashion collection
The Candy Crush craze continues to reach new heights. Just when you thought a TV show based on the popular game was more than you could handle, well, that's not the only thing happening in time for summer. King, the app's developer, has teamed up with fashion brand Moschino on a collection of accessories and swimwear, in celebration of the fifth anniversary of the Candy Crush Saga. Available today (only until it sells out), the gear includes an iPhone case, bathing suits for men and women as well as a backpack, respectively priced at $70, $205, $300 and $650.
Adidas Futurecraft 4D shoes: The fourth dimension is hype
Adidas is getting serious about turning its 3D-printed concepts into consumer products. Last week, the sportswear giant revealed Futurecraft 4D, a sneaker designed partially with a manufacturing technology called Digital Light Synthesis, which creates 3D objects by mixing light and oxygen with programmable liquid resins. According to Carbon 3D, the Sillicon Valley firm who developed it, this process is capable of making "durable, high-performance" 3D parts, unlike other conventional 3D printing methods. In this particular case, that was used to make and shape the shoe's midsole, while the upper is made out of Adidas' Primeknit material.
The government plans to crack down on sketchy advertorial
The Federal Trade Commission is going back to an old well, and possibly will actually exercise some of its authority. We're talking about the FTC's stance on sponsored editorial posts that aren't clearly labeled as such. "The FTC will soon begin holding media companies accountable for deceptive practices," fashion business publication WWD reports. "Although the FTC works with publishers, it has never penalized a media company with a fine." That could soon change given the rise of native advertising online (especially with celebrity social media accounts) and in print. As a quick refresher, native advertising is different in that it looks like an editorial piece, but is paid for by advertisers.
The Engadget Podcast Ep 33: Losing My Edge
Managing editor Dana Wollman and host Terrence O'Brien are joined by a new face on this week's episode: social media manager Evan Rodgers. They'll talk about Engadget's Adult Week -- a collection of articles about growing up in the digital age. Sure, we all know that what you say on social media can really come back to bite you in the ass (and possibly cost you a job). But, the internet is both an obstacle that needs to be navigated and a powerful tool that can teach you to be an independent and self sufficient adult. Without it Terrence and Evan would have never learned how to properly invoice companies during their freelancing days. And Dana has turned to the web to learn how to cook. They grow up so fast... sniff.
Misfit's Vapor will run Android Wear instead of its own OS
Android Wear smartwatches are saddled with the problem that the tech companies making them suck at fashion design. So it's good news that one of the better-looking smartwatches out there, the Misfit Vapor, will run Android Wear 2.0 instead of the custom software we saw at CES 2017.
Intel wants to be a tech 'enabler' for the fashion industry
The line between technology and fashion is blurring. Brands and designers are now using electronics to make cutting-edge wearables and experiences, while companies like Amazon are trying to break into a space that hasn't until now been very welcoming of outsiders. Intel is another tech company that's set its sights on the fashion world, with various smart garments and accessories, including dresses, glasses and bracelets. In an interview at SXSW, Intel Vice President Sandra Lopez said her team's mission is to be an enabler first and foremost rather than trying to become a fashion brand unto itself.
The Levi's Commuter smart jacket has a ton of promise
Google's mission with its Advanced Technology and Products group is to create innovations like Project Jacquard, which can turn objects into interactive, gesture-controlled surfaces. With the Levi's Commuter jacket, introduced in 2016, the technology comes to life through a conductive fabric and a Bluetooth device that attaches to the garment. The connected area consists of 15 threads on the left sleeve, just visible enough for you to know where to touch to trigger actions from a paired smartphone.
The smart jacket from Google and Levi's arrives this fall for $350
It's been nearly two years since Google and Levi's announced their plans to work on connected garments, an idea born out of the tech giant's Advanced Technology and Products group. The first piece of this project is a connected jacket called the Commuter, which uses Google's Jacquard technology to turn its denim fabric into a gesture-controlled canvas. Although we knew it'd be launching as a consumer product eventually, until today both the price and ship date were unknown. But at SXSW, during a panel titled Beyond the Screens: the Ubiquity of Connectivity, Google and Levi's revealed that the smart trucker jacket will arrive this fall for $350.
Chanel 'launched' a rocket during its fashion show in Paris
Fashion brands are really into space-themed shows at the moment. Just a few weeks ago, designer Nick Graham revealed his "Life on Mars: F/W 2035" menswear collection in NYC, and now Chanel has done something similar for its Fall 2017 Ready-to-Wear event. The fashion house, led by creative director Karl Lagerfeld, brought a massive rocket to its Paris Fashion Week show and "launched" it before the models hit the runway.
ICYMI: UPS delivery drones and fashion's robo-photo booth
Today on In Case You Missed It: We explore UPS' plans to deploy hordes of delivery drones and the robots are coming to replace fashion photographers — body shaming not included. And just in case you've been too busy to keep an eye on your RSS feed, it's time for TL;DR, where we do the week's reading for you. As always, please share any interesting tech or science videos you find by using the #ICYMI hashtag on Twitter for @mskerryd.
Robotic studio takes fashion photos without a camera crew
Fashion photography is a time-consuming process, to put it mildly. The constant adjustments to angles and lighting can take ages, and that's not including formatting your photos for different media outlets. StyleShoots might just have the problem licked, though. It's launching Live, a robotic photo studio that theoretically eliminates the need for a camera crew. The intelligent machine combines a depth sensor, lighting rig and camera (a Canon 1DX Mark II) to capture photos and videos using simple instructions on an iPad -- the stylist just has to decide on the intended results while models go through poses.
