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Ziiiro Celeste watches tick off the hours in multi-hued fashion
Despite our fascination with all things high-tech and the fact that we've got a smartphone in our pocket at all times, we've got a serious soft spot for stylish and inventive timepieces. Ziiiro is one of those companies that consistently finds its way on to our wish lists with watches like the Orbit and Gravity. Celeste is its latest offering, which represents your linear travel through the fourth dimension as a pair of overlapping colored disks. As the partially transparent bands circle about, they blend together to create dynamic hues of blue and gray, on the Mono models, or green and blue, on the Colored editions. The watches are housed in matte-finished stainless steel in chrome, gunmetal or black. You can pre-order the Celeste Mono and Celeste Colored now for €149 ($205), and they'll start shipping on November 18th. Check out the video after the break to see it in action.
Ziiiro Aurora and Orbit watches tell time with color, orbs of wonder
Time: how does it work? Well, the physicists are still trying to figure that out. And while they're tinkering with bosons and quarks and dark matter, the designers at Ziiiro are working on an equally important task: how to represent time, preferably in wrist-compatible form. Now they've got two new attempts, dubbed "Aurora" and "Orbit," that show time as a mix of colors or as a pair of circling orbs, respectively. They have about the same learning curve as earlier Ziiiro watches, and the company's website helpfully walks you through how to read them – "It's no rocket science at all!" If the designs are too minimalist for you, you can always treat yourself to Harry Winston's Opus Eleven. Otherwise, these will ship in late May and set you back €129 (about $184).
Ziiiro Gravity and Mercury watches coming soon to a wrist near you
They're here, well, almost. Two attractive and legible alternatives to the over designed watch, Ziiiro's Gravity and Mercury, are now available for pre-order. No, they can't tell you if it's snowing out like Fossil's Connected, and they won't bump your 2010 year in review playlist like an iPod nano watch, but they do tell time like no other -- quite literally. The Gravity and Mercury have taken Ziiiro's lofty goal of stylish utilitarianism from concept to reality. The watches function without any of the markings of standard analog timepieces, instead using a continuously rotating combination of two rings to make temporal distinctions. The tip of the inner ring represents the hour, while the tip of the outer ring denotes minutes, and a fading gradient tracks the passage of time. Ziiiro doesn't let form override function, but it doesn't skimp on aesthetics, either: Mercury, which touts a stainless steel band, comes in four different color schemes, while Gravity boasts a patent pending bracelet strap (a silicone-metal combo), available in six colors. Both watches also feature pop-out faces, allowing for a variety of Swatch watch-style face-band pairings. However, while they're both readable and fashionable, these low frills watches don't come cheap: prices range from €100 to €143, or about $130 to $175.
