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  • Kritchanut via Getty Images

    YouTube uses AR to let you try on makeup during tutorials

    by 
    Christine Fisher
    Christine Fisher
    06.18.2019

    There's no question YouTube's beauty bloggers have some of the largest followings, and the platform has become an important place for even the biggest makeup brands to debut their products. Now, Google's AR Beauty Try-On feature will let YouTube users virtually try on makeup while watching tutorials and reviews.

  • YouTube acquires FameBit to help creators get that brand money

    by 
    Andrew Dalton
    Andrew Dalton
    10.11.2016

    YouTubers looking to get some of that sweet brand advertiser budget should now have an easier time finding sponsors for their work. Google announced today that YouTube has acquired FameBit, "a technology platform company that helps creators and brands find and work with each other through sponsorships and paid promotion."